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BAOZUN INC-SPN ADR (BZUN) Stock Technical Analysis

USA - Nasdaq - NASDAQ:BZUN - US06684L1035 - ADR

2.71 USD
+0.02 (+0.74%)
Last: 12/19/2025, 1:57:23 PM
Technical Rating and Analysis

0

We assign a technical rating of 0 out of 10 to BZUN. BZUN's overall performance in the market is below average. Also recent evolutions are not that positive. Both the medium and short term picture give negative signs.

The short term trend is negative, as is the long term trend. There should be more interesting stocks out there.
87% of all other stocks performed better in the past year than BZUN.
BZUN is part of the Broadline Retail industry. There are 30 other stocks in this industry, of which 82% are performing better than BZUN.
BZUN is currently trading in the lower part of its 52 week range, which is not a good signal. Certainly not because the S&P500 Index is trading near new highs.
In the last month BZUN has a been trading in the 2.58 - 3.06 range, which is quite wide. It is currently trading near the lows of this range.
Weekly and Daily overview Charts
BAOZUN INC-SPN ADR / BZUN Weekly stock chart
BAOZUN INC-SPN ADR / BZUN Daily stock chart
Setup Rating and Analysis

5

Although the technical rating is bad, BZUN does present a nice setup opportunity. Prices have been consolidating lately and the volatility has been reduced.

Support and Resistance Analysis

2.28

3.15

We found 2 important support areas.

  • A support zone ranging from 2.65 to 2.68. This zone is formed by a combination of multiple trend lines in multiple time frames.
  • Support @2.30 from a horizontal line in the weekly time frame.

We can see 3 important resistance areas.

  • A resistance zone ranging from 2.79 to 2.82. This zone is formed by a combination of multiple trend lines and important moving averages in the daily time frame.
  • Resistance @2.88 from a trend line in the daily time frame.
  • A resistance zone ranging from 3.06 to 3.12. This zone is formed by a combination of multiple trend lines and important moving averages in multiple time frames.
Technical Indicator Signal Analysis

The Technical Rating and Setup analysis above combine different indicators and trends in different timeframes. Individual signals from indicators may give more contradictive signals and should always be interpreted in the more global context.

IndicatorValueSignalComment
ChartMill Long Term Trend IndicatorDOWNNEGATIVEThe long term trend for BZUN is down.
ChartMill Short Term Trend IndicatorDOWNNEGATIVEThe short term trend for BZUN is down.
ChartMill Relative Strength13NEGATIVEBZUN has a low relative strength, it was outperformed by 87% off all stocks on the market.
Simple Moving Average/SMA (20)DOWNNEGATIVEThe current price of BZUN is below a declining SMA(20).
Simple Moving Average/SMA (50)DOWNNEGATIVEThe current price of BZUN is below a declining SMA(50).
Simple Moving Average/SMA (200)DOWNNEGATIVEThe current price of BZUN is below a declining SMA(200).
Relative Strength Index/RSI (14)36.53NEUTRALThe RSI value for BZUN is a neutral value.
Moving Average Convergence Divergence/MACD (12, 26, 9)0NEGATIVEThe MACD value suggests BZUN has a negative trend, although the MACD value is rising.
Stochastics (14,3)20.14NEUTRALThe Stochastics value for BZUN is a neutral value.
Average True Range in percent/ATR (20)5.05HIGH VOLATILITYThe high ATR as a percentage value for BZUN suggests high volalility.
Average Directional Index/ADX (14)23.06NEUTRALThe ADX value for BZUN suggests a possible start of a new trend.
Chart- and CandleStick Pattern Analysis
Daily CandleStick Patterns
Bullish Engulfing (D)
Bullish Hammer (D)
Bearish Inverted Hammer (D)
Hanging Man (D)
Bullish Harami (D)
Doji (D)
Gravestone Doji (D)
DragonFly Doji (D)
Bearish Engulfing (D)
Bearish Shooting Star (D)
Bearish Harami (D)
Inside Bar (D)
Red Dog Reversal Down (D)
Red Dog Reversal Up (D)
Dark Cloud Cover (D)
Weekly CandleStick Patterns
Bullish Engulfing (W)
Bullish Hammer (W)
Bearish Inverted Hammer (W)
Hanging Man (W)
Bullish Harami (W)
Doji (W)
Gravestone Doji (W)
DragonFly Doji (W)
Bearish Engulfing (W)
Bearish Shooting Star (W)
Bearish Harami (W)
Inside Bar (W)
Dark Cloud Cover (W)
Daily Chart Patterns
Bull Flag
Bear Flag
Ascending Triangle (D)
Descending Triangle (D)
Symmetrical Triangle (D)
Squeeze
Channel (D)
Channel Up (D)
Channel Down (D)
Rising Wedge (D)
Falling Wedge (D)
Double Bottom (D)
Multiple Bottom (D)
Double Top (D)
Multiple Top (D)
Weekly Chart Patterns
Weekly Bull Flag
Weekly Bear Flag
Squeeze Week
Channel (W)
Double Bottom (W)
Multiple Bottom (W)
Double Top (W)
Multiple Top (W)
BAOZUN INC-SPN ADR / BZUN Daily stock chart

BAOZUN INC-SPN ADR

NASDAQ:BZUN (12/19/2025, 1:57:23 PM)

2.71

+0.02 (+0.74%)

Chartmill TA Rating
Chartmill Setup Rating
Sector
GICS IndustryBroadline Retail
Performance
% Chg0.74%
1 Week-3.58%
2 Weeks-8.19%
1 Month-5.28%
3 Month-35.34%
6 Month4.67%
12 Month-14.06%
2 Year-1.82%
3 Year-49.25%
5 Year-92.17%
10 Year-67.24%
15 YearN/A
Volatility
ATR(14)0.13
ATR(20)%5.05%
ATR Inc-38.39%
Range Today0.07
ADR(20)0.13
ADR(20)%4.79%
Trend & SMA
ST Trend
LT Trend
SMA(5)
SMA(10)
SMA(20)
SMA(50)
SMA(100)
SMA(200)
Relative Strength & Ranges
CRS13
3 months CRS8.53
6 months CRS48.49
Mansfield-2.03
10 Day High3.06
10 Day Low2.58
20 Day High3.06
20 Day Low2.58
52 Week High4.88
52 Week Low2.12
CS1 End2.68
CR1 Start2.79
Volume & EV
DER(3)-5.16%
DER(5)-7.37%
Volume104.45K
Volume Incr-18.4%
Vol(5)170.94K
Vol(50)200.03K

BAOZUN INC-SPN ADR / BZUN FAQ

What is the technical rating for BZUN stock?

ChartMill assigns a technical rating of 0 / 10 to BZUN.


Can you provide the trend direction for BAOZUN INC-SPN ADR?

The current trend direction for BAOZUN INC-SPN ADR (BZUN) is Bearish.


What is the RSI signal for BZUN stock?

BAOZUN INC-SPN ADR (BZUN) has an RSI value of 36.5274. This indicates that the stock is currently neutral.


What is the MACD signal for BAOZUN INC-SPN ADR (BZUN) stock?

The MACD indicator for BAOZUN INC-SPN ADR (BZUN) has a value of -0.000504762, indicating a bearish trend.


What is the buy/sell signal for BZUN stock?

The buy/sell signal for BAOZUN INC-SPN ADR (BZUN) is sell as both the short term and long term trends are negative.