What is the price target for BZUN stock?
13 analysts have analysed BZUN and the average price target is 3.82 USD. This implies a price increase of 39.41% is expected in the next year compared to the current price of 2.74.
BAOZUN INC-SPN ADR (BZUN) Forecast, Price Target & Analyst Ratings
NASDAQ:BZUN • US06684L1035
Current stock price
2.74 USD
+0.02 (+0.74%)
Last:
Analyst forecast overview
View the latest analyst price targets, stock forecast, EPS estimates, revenue projections, revisions, full estimates, rating distribution and upgrades/downgrades for BAOZUN INC-SPN ADR (BZUN).
Forecast Snapshot
Next Earnings Forecast
Earnings Estimate- Release Date
- May 21, 2026
- Period
- Q1 / 2026
- EPS Estimate
- -CN¥0.88
- Revenue Estimate
- 2.146B
Price Target Details & History
Consensus Price Target and Range
Mean target
$3.82
Upside
+ 39.41%
From current price of $2.74 to mean target of $3.82, Based on 13 analyst forecasts
Low
$2.73
Median
$3.62
High
$6.29
Price Target Revisions
1 Month
-5.90%
3 Months
-7.91%
Price Target Summary
13 Wall Street analysts provided a forecast for the next 12 months for BZUN. The average price target is 3.82 USD. This implies a price increase of 39.41% is expected in the next year compared to the current price of 2.74.
The average price target has been revised downward by 7.91% in the past 3 months.
Analyst Ratings & History
Current Analyst Ratings
Analyst Ratings History
Analyst Ratings Consensus
ChartMill Buy Consensus
83.08%
BZUN was analyzed by 13 analysts. The buy percentage consensus is at 83. So analysts seem to be very confident about BZUN.
In the previous month the buy percentage consensus was at a similar level.
BZUN was analyzed by 13 analysts, which should be a sufficient number of analysts to have a meaningful average consensus rating.
Recent Upgrades & Downgrades
| Date | Firm | Action | From → To |
|---|---|---|---|
| 2024-11-26 | Citigroup | Maintains | Buy -> Buy |
| 2024-08-30 | CLSA | Downgrade | Outperform -> Hold |
| 2024-02-08 | Daiwa Capital | Upgrade | Outperform -> Buy |
| 2023-08-29 | HSBC | Maintains | Hold -> Hold |
| 2023-08-15 | Citigroup | Maintains | Buy -> Buy |
| 2023-05-31 | Citigroup | Maintains | Buy -> Buy |
| 2023-03-27 | Citigroup | Maintains | Buy |
| 2023-03-23 | HSBC | Maintains | Hold |
| 2023-02-27 | CLSA | Upgrade | Underperform -> Outperform |
| 2023-01-11 | JP Morgan | Upgrade | Neutral -> Overweight |
| 2022-11-30 | Citigroup | Maintains | Buy |
| 2022-05-16 | JP Morgan | Upgrade | Underweight -> Neutral |
| 2022-03-11 | HSBC | Maintains | Hold |
| 2021-12-02 | CLSA | Downgrade | Buy -> Outperform |
| 2021-07-23 | Credit Suisse | Downgrade | Outperform -> Underperform |
Next Earnings Forecast Details
Next Earnings Details
- Release Date
- May 21, 2026
- Period
- Q1 / 2026
- EPS Estimate
- -CN¥0.88
- Revenue Estimate
- 2.146B
- Revenue Q2Q
- 3.95%
- EPS Q2Q
- 11.39%
- Number of Analysts
- 3
Next Earnings Revisions
Revenue (1 Month)
0.00%
Revenue (3 Months)
0.00%
EPS (1 Month)
0.00%
EPS (3 Months)
0.00%
Next Earnings Summary
BZUN is expected to report earnings on 5/21/2026. The consensus EPS estimate for the next earnings is -0.88 USD and the consensus revenue estimate is 2.15B USD.
The next earnings revenue estimate has been revised downward by 0% in the past 3 months.
Full Analyst Estimates 2026 - 2028
Yearly Earnings Per Share (EPS), Revenue, EBIT, EBITDA and Operating Margin Analyst Estimates
| 2023 | 2024 | 2025 | 2026 | 2027 | 2028 | ||
|---|---|---|---|---|---|---|---|
| Revenue YoY % growth | 8.812B 4.90% | 9.422B 6.92% | 9.945B 5.55% | 10.73B 7.89% | 11.391B 6.16% | 12.193B 7.04% | |
| EBITDA YoY % growth | 80.46M -66.89% | 136.96M 70.22% | N/A 247.82% | 624.55M 31.10% | 535.8M -14.21% | 632.56M 18.06% | |
| EBIT YoY % growth | -171.168M -468.10% | -107.891M 36.97% | 74.95M 169.47% | 208.08M 177.63% | 260.07M 24.99% | 398.38M 53.18% | |
| Operating Margin | -1.94% | -1.15% | 0.75% | 1.94% | 2.28% | 3.27% | |
| EPS YoY % growth | -1.09 -150.84% | -0.71 34.59% | 0.75 204.91% | 2.75 266.38% | 4.43 61.32% | 5.75 29.74% |
All data in CNY
Quarterly Earnings Per Share (EPS), Revenue, EBIT and EBITDA Analyst Estimates
| Q1 / 26 | Q2 / 26 | Q3 / 26 | |
|---|---|---|---|
| EPS Q2Q % growth | -0.88 11.39% | 1.69 646.19% | -0.37 47.54% |
| Revenue Q2Q % growth | 2.146B 3.95% | 2.711B 6.20% | 2.259B 4.77% |
| EBITDA Q2Q % growth | N/A | N/A | N/A |
| EBIT Q2Q % growth | N/A | N/A | N/A |
All data in CNY
Yearly Earnings Per Share (EPS) and Revenue Trends vs Historical Data
Long Term Forward Growth Forecast Summary
Long Term EPS Growth (CAGR)
EPS Next 3 Year
97.20%
EPS Next 5 Year
N/A
Long Term Revenue Growth (CAGR)
Revenue Next 3 Year
6.84%
Revenue Next 5 Year
N/A
Long Term EBIT Growth (CAGR)
EBIT Next 3 Year
104.94%
EBIT Next 5 Year
N/A
BAOZUN INC-SPN ADR / BZUN Forecast FAQ
When does BAOZUN INC-SPN ADR (BZUN) report earnings?
BAOZUN INC-SPN ADR (BZUN) will report earnings on 2026-05-21.
What are the consensus estimates for BAOZUN INC-SPN ADR (BZUN) next earnings?
The consensus EPS estimate for the next earnings of BAOZUN INC-SPN ADR (BZUN) is -0.88 USD and the consensus revenue estimate is 2.15B USD.
What is the number of analysts for BZUN stock?
The number of analysts covering BAOZUN INC-SPN ADR (BZUN) is 13.