SOHO HOUSE & CO INC (SHCO) Stock Technical Analysis
USA - New York Stock Exchange - NYSE:SHCO - US5860011098 - Common Stock
Overall SHCO gets a technical rating of 7 out of 10. This is due to a decent performance in both the short and medium term time frames. Compared to the overall market, SHCO is only an average performer.
SHCO has an excellent technical rating and also presents a decent setup pattern. We see reduced volatility while prices have been consolidating in the most recent period. A pullback is taking place, which may present a nice opportunity for an entry. There is a resistance zone just above the current price starting at 8.95. Right above this resistance zone may be a good entry point. There is a support zone below the current price at 8.92, a Stop Loss order could be placed below this zone.
More info and screens
5.52
We found 4 important support areas.
- A support zone ranging from 8.69 to 8.95. This zone is formed by a combination of multiple trend lines and important moving averages in multiple time frames.
- A support zone ranging from 8.07 to 8.09. This zone is formed by a combination of multiple trend lines in multiple time frames.
- Support @6.93 from a trend line in the daily time frame.
- Support @5.58 from a trend line in the weekly time frame.
When analyzing the resistance we notice one important area.
- A resistance zone ranging from 8.97 to 8.97. This zone is formed by a combination of multiple trend lines in multiple time frames.
The Technical Rating and Setup analysis above combine different indicators and trends in different timeframes. Individual signals from indicators may give more contradictive signals and should always be interpreted in the more global context.
| Indicator | Value | Signal | Comment |
|---|---|---|---|
| ChartMill Long Term Trend Indicator | UP | POSITIVE | The long term trend for SHCO is up. |
| ChartMill Short Term Trend Indicator | UP | POSITIVE | The short term trend for SHCO is up. |
| ChartMill Relative Strength | 74.53 | POSITIVE | SHCO has a high relative strength, it outperformed 74.53% off all stocks on the market. |
| Simple Moving Average/SMA (20) | UP | POSITIVE | The current price of SHCO is above the rising SMA(20). |
| Simple Moving Average/SMA (50) | UP | POSITIVE | The current price of SHCO is above the rising SMA(50). |
| Simple Moving Average/SMA (200) | UP | POSITIVE | The current price of SHCO is above the rising SMA(200). |
| Relative Strength Index/RSI (14) | 63.16 | NEUTRAL | The RSI value for SHCO is a neutral value. |
| Moving Average Convergence Divergence/MACD (12, 26, 9) | 0 | POSITIVE | The MACD value suggests SHCO has a positive trend, although the MACD value is declining. |
| Stochastics (14,3) | 88.87 | OVERBOUGHT | The high Stochastics value suggests SHCO may be overbought. |
| Average True Range in percent/ATR (20) | 0.35 | LOW VOLATILITY | The low ATR as a percentage value for SHCO suggests low volalility. |
| Average Directional Index/ADX (14) | 22.18 | NEUTRAL | The ADX value for SHCO suggests a possible start of a new trend. |
Important!: this is just an example which is fully automatically generated based on the analysis above and should in no way be interpreted as a suggestion. Always make your own analysis and determine your own entry and exit points.
| ENTRY | EXIT | DISTANCE | CAPITAL |
|---|---|---|---|
| 8.98 | 8.92 | 0.06 (0.67%) | 25.00% |
| An entry @8.98. This is a Buy Stop order right above the resistance zone. | An exit @8.92. This is a Stop Loss order right below the 10 day low. | The worst case loss on the trade is limited to 0.06 points, which is 0.67%. | For a 0.17% total portfolio risk, you can invest 25.00% of your capital in this trade. |
- The generated setup is based on the nearest support and resistance areas. If you are looking for a more long term trade, probably a wider stop is advisable.
- This trade setup was generated fully automatically and should not be interpreted as trading advice. Always check the related news for upcoming earnings or other events. Make your own analysis and trade at your own responsibility.
NYSE:SHCO (12/31/2025, 1:36:06 PM)
8.955
+0.01 (+0.06%)
SOHO HOUSE & CO INC / SHCO FAQ
What is the technical rating for SHCO stock?
ChartMill assigns a technical rating of 7 / 10 to SHCO.
What is the current trend direction of SOHO HOUSE & CO INC (SHCO) stock?
The current trend direction for SOHO HOUSE & CO INC (SHCO) is Bullish.
What is the RSI signal for SOHO HOUSE & CO INC (SHCO) stock?
SOHO HOUSE & CO INC (SHCO) has an RSI value of 63.1601. This indicates that the stock is currently neutral.
What is the short term momentum for SHCO stock?
The short term momentum for SOHO HOUSE & CO INC (SHCO) is positive.
What are the support and resistance levels for SOHO HOUSE & CO INC (SHCO) stock?
SOHO HOUSE & CO INC (SHCO) has a support level at 8.92 and a resistance level at 8.95. Check the full technical report for our detailed analysis of SHCO support and resistance levels.