Logo image of HSY

HERSHEY CO/THE (HSY) Stock Technical Analysis

USA - NYSE:HSY - US4278661081 - Common Stock

190.18 USD
+1.1 (+0.58%)
Last: 9/19/2025, 8:16:06 PM
190.18 USD
0 (0%)
After Hours: 9/19/2025, 8:16:06 PM
Technical Rating and Analysis

8

Overall HSY gets a technical rating of 8 out of 10. Although HSY is only a medium performer in the overall market, the technical picture looks good in both the medium and short term time frames.

Both the short term and long term trends are positive. This is a very positive sign.
HSY is part of the Food Products industry. There are 89 other stocks in this industry. HSY outperforms 70% of them.
HSY is currently trading in the upper part of its 52 week range. The S&P500 Index however is currently trading near a new high, so HSY is lagging the market slightly.
HSY has an average volume of 1568090 traded shares per day. This is a good sign as it is always nice to have a liquid stock.
When compared to the yearly performance of all other stocks, HSY outperforms 47% of them, which is more or less in line with the market.
In the last month HSY has a been trading in the 177.74 - 195.35 range, which is quite wide. It is currently trading in the middle of this range, so some resistance may be found above.
Weekly and Daily overview Charts
HERSHEY CO/THE / HSY Weekly stock chart
HERSHEY CO/THE / HSY Daily stock chart
Setup Rating and Analysis

7

HSY has an excellent technical rating and also presents a decent setup pattern. Prices have been consolidating lately and the volatility has been reduced. There is a support zone below the current price at 188.07, a Stop Loss order could be placed below this zone. Very recently a Pocket Pivot signal was observed. This is another positive sign.

  • A Pocket Pivot is a price/volume accumulation pattern. A Pocket Pivot occurs when price moves up with volume higher than the maximum down volume registered in the previous 10 days.
Support and Resistance Analysis

160.21

195.59

3 important support areas can be observed.

  • A support zone ranging from 178.94 to 188.07. This zone is formed by a combination of multiple trend lines and important moving averages in multiple time frames.
  • Support @164.75 from a horizontal line in the weekly time frame.
  • A support zone ranging from 161.83 to 161.94. This zone is formed by a combination of multiple trend lines in multiple time frames.

We can see 2 important resistance areas.

  • Resistance @190.19 from a horizontal line in the weekly time frame.
  • A resistance zone ranging from 193.46 to 193.65. This zone is formed by a combination of multiple trend lines in the daily time frame.
Technical Indicator Signal Analysis

The Technical Rating and Setup analysis above combine different indicators and trends in different timeframes. Individual signals from indicators may give more contradictive signals and should always be interpreted in the more global context.

IndicatorValueSignalComment
ChartMill Long Term Trend IndicatorUPPOSITIVEThe long term trend for HSY is up.
ChartMill Short Term Trend IndicatorUPPOSITIVEThe short term trend for HSY is up.
ChartMill Relative Strength47.43NEUTRALHSY is not amongst the best or worst performers on the market.
Simple Moving Average/SMA (20)UPPOSITIVEThe current price of HSY is above the rising SMA(20).
Simple Moving Average/SMA (50)UPPOSITIVEThe current price of HSY is above the rising SMA(50).
Simple Moving Average/SMA (200)UPPOSITIVEThe current price of HSY is above the rising SMA(200).
Relative Strength Index/RSI (14)59.84NEUTRALThe RSI value for HSY is a neutral value.
Moving Average Convergence Divergence/MACD (12, 26, 9)0.37POSITIVEThe MACD value suggests HSY has a positive trend, although the MACD value is declining.
Stochastics (14,3)64.62NEUTRALThe Stochastics value for HSY is a neutral value.
Average True Range in percent/ATR (20)1.9LOW VOLATILITYThe low ATR as a percentage value for HSY suggests low volalility.
Average Directional Index/ADX (14)17.7NEGATIVEThe low ADX value for HSY suggests a weak or negative trend.
Chart- and CandleStick Pattern Analysis
Daily CandleStick Patterns
Bullish Engulfing (D)
Bullish Hammer (D)
Bearish Inverted Hammer (D)
Hanging Man (D)
Bullish Harami (D)
Doji (D)
Gravestone Doji (D)
DragonFly Doji (D)
Bearish Engulfing (D)
Bearish Shooting Star (D)
Bearish Harami (D)
Inside Bar (D)
Red Dog Reversal Down (D)
Red Dog Reversal Up (D)
Dark Cloud Cover (D)
Weekly CandleStick Patterns
Bullish Engulfing (W)
Bullish Hammer (W)
Bearish Inverted Hammer (W)
Hanging Man (W)
Bullish Harami (W)
Doji (W)
Gravestone Doji (W)
DragonFly Doji (W)
Bearish Engulfing (W)
Bearish Shooting Star (W)
Bearish Harami (W)
Inside Bar (W)
Dark Cloud Cover (W)
Daily Chart Patterns
Bull Flag
Bear Flag
Ascending Triangle (D)
Descending Triangle (D)
Symmetrical Triangle (D)
Squeeze
Channel (D)
Channel Up (D)
Channel Down (D)
Rising Wedge (D)
Falling Wedge (D)
Double Bottom (D)
Multiple Bottom (D)
Double Top (D)
Multiple Top (D)
Weekly Chart Patterns
Weekly Bull Flag
Weekly Bear Flag
Squeeze Week
Channel (W)
Double Bottom (W)
Multiple Bottom (W)
Double Top (W)
Multiple Top (W)
Example Setup

Important!: this is just an example which is fully automatically generated based on the analysis above and should in no way be interpreted as a suggestion. Always make your own analysis and determine your own entry and exit points.

ENTRYEXITDISTANCECAPITAL
190.20182.987.22 (3.80%)25.00%
An entry @190.20. This is a Buy Stop order right above the resistance zone.An exit @182.98. This is a Stop Loss order right below the 10 day low.The trade has a worst case loss of 7.22 points, which is 3.80%.For a 0.95% total portfolio risk, you can invest 25.00% of your capital in this trade.

  • The generated setup is based on the nearest support and resistance areas. If you are looking for a more long term trade, probably a wider stop is advisable.
  • This trade setup was generated fully automatically and should not be interpreted as trading advice. Always check the related news for upcoming earnings or other events. Make your own analysis and trade at your own responsibility.
HERSHEY CO/THE / HSY Daily stock chart

HERSHEY CO/THE

NYSE:HSY (9/19/2025, 8:16:06 PM)

After market: 190.18 0 (0%)

190.18

+1.1 (+0.58%)

Chartmill TA Rating
Chartmill Setup Rating
Sector
GICS SectorConsumer Staples
GICS IndustryFood Products
Performance
% Chg0.58%
1 Week2.79%
2 Weeks2.53%
1 Month6.03%
3 Month10.92%
6 Month13.76%
12 Month-2.69%
2 Year-4.95%
3 Year-13.74%
5 Year32.68%
10 Year106.99%
15 Year299.62%
Volatility
ATR(14)3.74
ATR(20)%1.9%
ATR Inc-18.02%
Range Today2.83
ADR(20)3.38
ADR(20)%1.78%
Trend & SMA
ST Trend
LT Trend
SMA(5)
SMA(10)
SMA(20)
SMA(50)
SMA(100)
SMA(200)
Relative Strength & Ranges
CRS47.43
Mansfield-0.11
10 Day High195.35
10 Day Low182.99
20 Day High195.35
20 Day Low177.74
52 Week High208.03
52 Week Low140.13
CS1 End188.07
CR1 Start190.19
Volume & EV
DER(3)1.3%
DER(5)-0.33%
Volume3.21M
Volume Incr73.77%
Vol(5)2.00M
Vol(50)1.57M