We assign a technical rating of 2 out of 10 to SBUX. SBUX scores bad on all fronts: it is a bad performer in the overall market and both the medium and short term pictures are negative.
Although the technical rating is bad, SBUX does present a nice setup opportunity. We see reduced volatility while prices have been consolidating in the most recent period. A pullback is taking place, which may present a nice opportunity for an entry. There is a support zone below the current price at 83.49, a Stop Loss order could be placed below this zone.
77.68
2 important support areas can be observed.
3 important resistance areas can be observed.
The Technical Rating and Setup analysis above combine different indicators and trends in different timeframes. Individual signals from indicators may give more contradictive signals and should always be interpreted in the more global context.
| Indicator | Value | Signal | Comment |
|---|---|---|---|
| ChartMill Long Term Trend Indicator | NEUTRAL | NEUTRAL | The long term trend for SBUX is neutral. |
| ChartMill Short Term Trend Indicator | NEUTRAL | NEUTRAL | The short term trend for SBUX is neutral. |
| ChartMill Relative Strength | 31.35 | NEUTRAL | SBUX is not amongst the best or worst performers on the market. |
| Simple Moving Average/SMA (20) | DOWN | MIXED | The current price of SBUX is above a declining SMA(20). |
| Simple Moving Average/SMA (50) | UP | POSITIVE | The current price of SBUX is above the rising SMA(50). |
| Simple Moving Average/SMA (200) | DOWN | NEGATIVE | The current price of SBUX is below a declining SMA(200). |
| Relative Strength Index/RSI (14) | 51.1 | NEUTRAL | The RSI value for SBUX is a neutral value. |
| Moving Average Convergence Divergence/MACD (12, 26, 9) | -0.08 | NEGATIVE | The MACD value suggests SBUX has a negative trend, although the MACD value is rising. |
| Stochastics (14,3) | 36.06 | NEUTRAL | The Stochastics value for SBUX is a neutral value. |
| Average True Range in percent/ATR (20) | 2.42 | MEDIUM VOLATILITY | The ATR as a percentage value for SBUX suggests some volalility. |
| Average Directional Index/ADX (14) | 14.45 | NEGATIVE | The low ADX value for SBUX suggests a weak or negative trend. |
85.57
+0.49 (+0.58%)
ChartMill assigns a technical rating of 2 / 10 to SBUX.
The current trend direction for STARBUCKS CORP (SBUX) is Bearish.
STARBUCKS CORP (SBUX) has an RSI value of 51.0959. This indicates that the stock is currently neutral.
The MACD indicator for STARBUCKS CORP (SBUX) has a value of -0.082554, indicating a bearish trend.