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BOSTON BEER COMPANY INC-A (SAM) Stock Technical Analysis

USA - NYSE:SAM - US1005571070 - Common Stock

214.69 USD
-8.04 (-3.61%)
Last: 10/29/2025, 2:32:39 PM
Technical Rating and Analysis

5

We assign a technical rating of 5 out of 10 to SAM. In the last year, SAM was a below average performer in the market. There are positive signs in the very recent evolution, but the medium term picture is still mixed.

When comparing the yearly performance of all stocks, SAM is a bad performer in the overall market: 83% of all stocks are doing better.
SAM is currently trading in the lower part of its 52 week range, which is not a good signal. Certainly not because the S&P500 Index is trading near new highs.
In the last month SAM has a been trading in the 212.99 - 243.73 range, which is quite wide. It is currently trading near the lows of this range.
The long term trend is still neutral, but the short term trend is positive, so the stock is getting more and more appreciated by traders and investors.
SAM is part of the Beverages industry. There are 33 other stocks in this industry, SAM did better than 40% of them.
Weekly and Daily overview Charts
BOSTON BEER COMPANY INC-A / SAM Weekly stock chart
BOSTON BEER COMPANY INC-A / SAM Daily stock chart
Setup Rating and Analysis

6

Although the technical rating is only medium, SAM does present a nice setup opportunity. We see reduced volatility while prices have been consolidating in the most recent period. There is a support zone below the current price at 222.36, a Stop Loss order could be placed below this zone.

Support and Resistance Analysis

209.30

271.78

When analyzing the support we notice one important area.

  • A support zone ranging from 211.41 to 213.87. This zone is formed by a combination of multiple trend lines in the daily time frame.

When analyzing the resistance we notice 4 important areas.

  • A resistance zone ranging from 218.02 to 223.24. This zone is formed by a combination of multiple trend lines and important moving averages in multiple time frames.
  • A resistance zone ranging from 231.61 to 231.61. This zone is formed by a combination of multiple trend lines in multiple time frames.
  • Resistance @254.67 from a horizontal line in the daily time frame.
  • Resistance @269.09 from a trend line in the weekly time frame.
Technical Indicator Signal Analysis

The Technical Rating and Setup analysis above combine different indicators and trends in different timeframes. Individual signals from indicators may give more contradictive signals and should always be interpreted in the more global context.

IndicatorValueSignalComment
ChartMill Long Term Trend IndicatorNEUTRALNEUTRALThe long term trend for SAM is neutral.
ChartMill Short Term Trend IndicatorUPPOSITIVEThe short term trend for SAM is up.
ChartMill Relative Strength17.59NEGATIVESAM has a low relative strength, it was outperformed by 82.41% off all stocks on the market.
Simple Moving Average/SMA (20)UPMIXEDThe current price of SAM is below the rising SMA(20).
Simple Moving Average/SMA (50)UPMIXEDThe current price of SAM is below the rising SMA(50).
Simple Moving Average/SMA (200)DOWNNEGATIVEThe current price of SAM is below a declining SMA(200).
Relative Strength Index/RSI (14)51.08NEUTRALThe RSI value for SAM is a neutral value.
Moving Average Convergence Divergence/MACD (12, 26, 9)0.35POSITIVEThe MACD value suggests SAM has a positive trend, although the MACD value is declining.
Stochastics (14,3)44.67NEUTRALThe Stochastics value for SAM is a neutral value.
Average True Range in percent/ATR (20)3.57MEDIUM VOLATILITYThe ATR as a percentage value for SAM suggests some volalility.
Average Directional Index/ADX (14)15.6NEGATIVEThe low ADX value for SAM suggests a weak or negative trend.
Chart- and CandleStick Pattern Analysis
Daily CandleStick Patterns
Bullish Engulfing (D)
Bullish Hammer (D)
Bearish Inverted Hammer (D)
Hanging Man (D)
Bullish Harami (D)
Doji (D)
Gravestone Doji (D)
DragonFly Doji (D)
Bearish Engulfing (D)
Bearish Shooting Star (D)
Bearish Harami (D)
Inside Bar (D)
Red Dog Reversal Down (D)
Red Dog Reversal Up (D)
Dark Cloud Cover (D)
Weekly CandleStick Patterns
Bullish Engulfing (W)
Bullish Hammer (W)
Bearish Inverted Hammer (W)
Hanging Man (W)
Bullish Harami (W)
Doji (W)
Gravestone Doji (W)
DragonFly Doji (W)
Bearish Engulfing (W)
Bearish Shooting Star (W)
Bearish Harami (W)
Inside Bar (W)
Dark Cloud Cover (W)
Daily Chart Patterns
Bull Flag
Bear Flag
Ascending Triangle (D)
Descending Triangle (D)
Symmetrical Triangle (D)
Squeeze
Channel (D)
Channel Up (D)
Channel Down (D)
Rising Wedge (D)
Falling Wedge (D)
Double Bottom (D)
Multiple Bottom (D)
Double Top (D)
Multiple Top (D)
Weekly Chart Patterns
Weekly Bull Flag
Weekly Bear Flag
Squeeze Week
Channel (W)
Double Bottom (W)
Multiple Bottom (W)
Double Top (W)
Multiple Top (W)
BOSTON BEER COMPANY INC-A / SAM Daily stock chart

BOSTON BEER COMPANY INC-A

NYSE:SAM (10/29/2025, 2:32:39 PM)

214.69

-8.04 (-3.61%)

Chartmill TA Rating
Chartmill Setup Rating
Sector
GICS SectorConsumer Staples
GICS IndustryBeverages
Performance
% Chg-3.61%
1 Week1.7%
2 Weeks0.01%
1 Month5.35%
3 Month6.31%
6 Month-7.03%
12 Month-24.48%
2 Year-33.3%
3 Year-40.33%
5 Year-78.57%
10 Year1.43%
15 Year211.12%
Volatility
ATR(14)8.31
ATR(20)%3.57%
ATR Inc-19.94%
Range Today7.31
ADR(20)7.5
ADR(20)%3.49%
Trend & SMA
ST Trend
LT Trend
SMA(5)
SMA(10)
SMA(20)
SMA(50)
SMA(100)
SMA(200)
Relative Strength & Ranges
CRS17.59
3 months CRS55.85
6 months CRS16.47
Mansfield-1.91
10 Day High243.73
10 Day Low214.88
20 Day High243.73
20 Day Low212.99
52 Week High329.55
52 Week Low185.34
CS1 End222.36
CR1 Start231.61
Volume & EV
DER(3)1.93%
DER(5)2.16%
Volume179.32K
Volume Incr44.94%
Vol(5)263.50K
Vol(50)214.40K

BOSTON BEER COMPANY INC-A / SAM FAQ

What is the ChartMill technical rating of BOSTON BEER COMPANY INC-A (SAM) stock?

ChartMill assigns a technical rating of 5 / 10 to SAM.


What is the current trend direction of BOSTON BEER COMPANY INC-A (SAM) stock?

The current trend direction for BOSTON BEER COMPANY INC-A (SAM) is Bearish.


What is the RSI signal for BOSTON BEER COMPANY INC-A (SAM) stock?

BOSTON BEER COMPANY INC-A (SAM) has an RSI value of 51.0808. This indicates that the stock is currently neutral.


Can you provide the MACD signal for BOSTON BEER COMPANY INC-A?

The MACD indicator for BOSTON BEER COMPANY INC-A (SAM) has a value of 0.34879, indicating a bearish trend.


What is the short term momentum for SAM stock?

The short term momentum for BOSTON BEER COMPANY INC-A (SAM) is positive.