IMPERIAL BRANDS PLC (ITB.DE) Stock Technical Analysis

FRA:ITB • GB0004544929

38.1 EUR
+0.75 (+2.01%)
Last: Feb 27, 2026, 07:00 PM
Technical Rating and Analysis

7

Taking everything into account, ITB scores 7 out of 10 in our technical rating. This is due to a decent performance in both the short and medium term time frames. Compared to the overall market, ITB is only an average performer.

  • ITB is one of the lesser performing stocks in the Tobacco industry. 75% of 5 stocks in the same industry do better.
  • Warning: ITB has an average volume of 16583 traded shares per day. This is quite low and it might be dangerous to invest in illiquid stocks.
  • The long and short term trends are both positive. This is looking good!
  • ITB is currently trading near its 52 week high, which is a good sign. The S&P500 Index however is also trading near new highs, which makes the performance in line with the market.
  • In the last month ITB has a been trading in the 35.54 - 38.40 range, which is quite wide. It is currently trading near the high of this range.
  • When comparing the performance of all stocks over the past year, ITB turns out to be only a medium performer in the overall market: it outperformed 57% of all stocks.
Weekly and Daily overview Charts
IMPERIAL BRANDS PLC / ITB Weekly stock chart
IMPERIAL BRANDS PLC / ITB Daily stock chart
Setup Rating and Analysis

7

Besides having an excellent technical rating, ITB also presents a decent setup pattern. We see reduced volatility while prices have been consolidating in the most recent period. There is a resistance zone just above the current price starting at 38.40. Right above this resistance zone may be a good entry point. We notice that large players showed an interest for ITB in the last couple of days, which is a good sign.

  • Behavior of large players is measured by the Effective Volume indicator. This indicator inspects the 1 minute timeframe looking for high volume transactions.
Support and Resistance Analysis

33.62

38.78

When analyzing the support we can see 2 important areas.

  • A support zone ranging from 36.17 to 36.60. This zone is formed by a combination of multiple trend lines and important moving averages in multiple time frames.
  • A support zone ranging from 33.96 to 35.39. This zone is formed by a combination of multiple trend lines in multiple time frames.

We found 1 important resistance area.

  • A resistance zone ranging from 38.40 to 38.40. This zone is formed by a combination of multiple trend lines in multiple time frames.
Technical Indicator Signal Analysis

The Technical Rating and Setup analysis above combine different indicators and trends in different timeframes. Individual signals from indicators may give more contradictive signals and should always be interpreted in the more global context.

IndicatorValueSignalComment
ChartMill Long Term Trend IndicatorUPPOSITIVEThe long term trend for ITB.DE is up.
ChartMill Short Term Trend IndicatorUPPOSITIVEThe short term trend for ITB.DE is up.
ChartMill Relative Strength57.55NEUTRALITB.DE is not amongst the best or worst performers on the market.
Simple Moving Average/SMA (20)UPPOSITIVEThe current price of ITB.DE is above the rising SMA(20).
Simple Moving Average/SMA (50)UPPOSITIVEThe current price of ITB.DE is above the rising SMA(50).
Simple Moving Average/SMA (200)UPPOSITIVEThe current price of ITB.DE is above the rising SMA(200).
Relative Strength Index/RSI (14)61.11NEUTRALThe RSI value for ITB.DE is a neutral value.
Moving Average Convergence Divergence/MACD (12, 26, 9)0NEGATIVEThe MACD value suggests ITB.DE has a negative trend, although the MACD value is rising.
Stochastics (14,3)64.56NEUTRALThe Stochastics value for ITB.DE is a neutral value.
Average True Range in percent/ATR (20)1.86LOW VOLATILITYThe low ATR as a percentage value for ITB.DE suggests low volalility.
Average Directional Index/ADX (14)19.95NEGATIVEThe low ADX value for ITB.DE suggests a weak or negative trend.
Chart- and CandleStick Pattern Analysis
Daily CandleStick Patterns
Bullish Engulfing (D)
Bullish Hammer (D)
Bearish Inverted Hammer (D)
Hanging Man (D)
Bullish Harami (D)
Doji (D)
Gravestone Doji (D)
DragonFly Doji (D)
Bearish Engulfing (D)
Bearish Shooting Star (D)
Bearish Harami (D)
Inside Bar (D)
Red Dog Reversal Down (D)
Red Dog Reversal Up (D)
Dark Cloud Cover (D)
Weekly CandleStick Patterns
Bullish Engulfing (W)
Bullish Hammer (W)
Bearish Inverted Hammer (W)
Hanging Man (W)
Bullish Harami (W)
Doji (W)
Gravestone Doji (W)
DragonFly Doji (W)
Bearish Engulfing (W)
Bearish Shooting Star (W)
Bearish Harami (W)
Inside Bar (W)
Dark Cloud Cover (W)
Daily Chart Patterns
Bull Flag
Bear Flag
Ascending Triangle (D)
Descending Triangle (D)
Symmetrical Triangle (D)
Squeeze
Channel (D)
Channel Up (D)
Channel Down (D)
Rising Wedge (D)
Falling Wedge (D)
Double Bottom (D)
Multiple Bottom (D)
Double Top (D)
Multiple Top (D)
Weekly Chart Patterns
Weekly Bull Flag
Weekly Bear Flag
Squeeze Week
Channel (W)
Double Bottom (W)
Multiple Bottom (W)
Double Top (W)
Multiple Top (W)
Example Setup

Important!: this is just an example which is fully automatically generated based on the analysis above and should in no way be interpreted as a suggestion. Always make your own analysis and determine your own entry and exit points.

ENTRYEXITDISTANCECAPITAL
38.4136.491.92 (5.00%)20.01%
An entry @38.41. This is a Buy Stop order right above the resistance zone.An exit @36.49. This is a Stop Loss order right below the 10 day low.The worst case loss on the trade is limited to 1.92 points, which is 5.00%.For a 1.00% total portfolio risk, you can invest 20.01% of your capital in this trade.

  • The generated setup is based on the nearest support and resistance areas. If you are looking for a more long term trade, probably a wider stop is advisable.
  • This trade setup was generated fully automatically and should not be interpreted as trading advice. Always check the related news for upcoming earnings or other events. Make your own analysis and trade at your own responsibility.
IMPERIAL BRANDS PLC / ITB Daily stock chart

IMPERIAL BRANDS PLC

FRA:ITB (2/27/2026, 7:00:00 PM)

38.1

+0.75 (+2.01%)

Chartmill TA Rating
Chartmill Setup Rating
Sector
GICS SectorConsumer Staples
GICS IndustryTobacco
Performance
% Chg2.01%
1 Week2.78%
2 Weeks0.85%
1 Month7.54%
3 Month3.34%
6 Month5.57%
12 Month12.16%
2 Year88.61%
3 Year65.01%
5 Year145.25%
10 Year-20.79%
15 YearN/A
Volatility
ATR(14)0.71
ATR(20)%1.86%
ATR Inc-9.81%
Range Today0.72
ADR(20)0.63
ADR(20)%1.66%
Trend & SMA
ST Trend
LT Trend
SMA(5)
SMA(10)
SMA(20)
SMA(50)
SMA(100)
SMA(200)
Relative Strength & Ranges
CRS57.55
3 months CRS52.62
6 months CRS49.15
Mansfield-0.03
10 Day High38.1
10 Day Low36.5
20 Day High38.4
20 Day Low35.54
52 Week High38.4
52 Week Low31.24
CS1 End36.6
CR1 Start38.4
Volume & EV
DER(3)15.7%
DER(5)13.32%
Volume18.27K
Volume Incr-9.66%
Vol(5)17.04K
Vol(50)16.58K

IMPERIAL BRANDS PLC / ITB.DE FAQ

What is the technical rating for ITB stock?

ChartMill assigns a technical rating of 7 / 10 to ITB.DE.


What is the trend direction for ITB stock?

The current trend direction for IMPERIAL BRANDS PLC (ITB.DE) is Bullish.


What is the RSI signal for IMPERIAL BRANDS PLC (ITB.DE) stock?

IMPERIAL BRANDS PLC (ITB.DE) has an RSI value of 61.1053. This indicates that the stock is currently neutral.


What is the short term momentum for ITB stock?

The short term momentum for IMPERIAL BRANDS PLC (ITB.DE) is positive.


What are the support and resistance levels for IMPERIAL BRANDS PLC (ITB.DE) stock?

IMPERIAL BRANDS PLC (ITB.DE) has a support level at 36.6 and a resistance level at 38.4. Check the full technical report for our detailed analysis of ITB.DE support and resistance levels.