IMPERIAL BRANDS PLC (IMB.L)       1867  +6 (+0.32%)

1867  +6 (+0.32%)

GB0004544929 - Common Stock

Technical Rating

We assign a technical rating of 7 out of 10 to IMB. Although IMB is only a medium performer in the overall market, the technical picture looks good in both the medium and short term time frames.

The long and short term trends are both positive. This is looking good!
IMB is currently trading near its 52 week high. This is a good sign, certainly because the S&P500 Index is not trading near new highs.
When comparing the yearly performance of all stocks, we notice that IMB is one of the better performing stocks in the market, outperforming 86% of all stocks. However, this overall performance is mostly based on the strong move around 7 months ago.
In the last month IMB has a been trading in the 1787.25 - 1918.00 range, which is quite wide. It is currently trading in the middle of this range, so some resistance may be found above.


1 Month 3 Months 6 Months 12 Months 1.88% 9.28% 2.55% 16.36% SMA(20) SMA(50) SMA(100) SMA(200) RS 52 Wk Range ST Trend LT Trend 86.35 1435.5 - 1918
IMB Weekly chart
IMB Daily chart

Support/Resistance Analysis


We found 3 important support areas.
  • A support zone ranging from 1772.50 to 1857.00. This zone is formed by a combination of multiple trend lines and important moving averages in multiple time frames.
  • Support @1617.44 from a trend line in the weekly time frame.
  • A support zone ranging from 1526.50 to 1527.00. This zone is formed by a combination of multiple trend lines in multiple time frames.
We can see 2 important resistance areas.
  • Resistance @1867.01 from a horizontal line in the weekly time frame.
  • Resistance @1900.51 from a horizontal line in the daily time frame.

Setup Analysis

Setup Rating

IMB has an excellent technical rating and also presents a decent setup pattern. We see reduced volatility while prices have been consolidating in the most recent period. There is a support zone below the current price at 1857.0, a Stop Loss order could be placed below this zone. We notice that large players showed an interest for IMB in the last couple of days, which is a good sign.

  • Behavior of large players is measured by the Effective Volume indicator. This indicator inspects the 1 minute timeframe looking for high volume transactions.

Possible Trading Setup

Given the decent technical rating and the setup score, we can suggest the following trade.

1,867.021,787.2479.78 (4.27%)23.40%
An entry @1867.02. This is a Buy Stop order right above the resistance zone.An exit @1787.24. This is a Stop Loss order right below the 10 day low.The worst case loss on the trade is limited to 79.78 points, which is 4.27%.For a 1.00% total portfolio risk, you can invest 23.40% of your capital in this trade.

  • The generated setup is based on the nearest support and resistance areas. If you are looking for a more long term trade, probably a wider stop is advisable.
  • This trade setup was generated fully automatically and should not be interpreted as trading advice. Always check the related news for upcoming earnings or other events. Make your own analysis and trade at your own responsibility.
IMB Daily chart


LON:IMB (8/10/2022, 5:35:15 PM)+6 (+0.32%)

Chartmill TA Rating
Chartmill Setup Rating
GICS Sector N/A
GICS Industry N/A
Today 0.32% 1 Week 1.77%
2 Weeks 0.54% 1 Month 1.88%
3 Month 9.28% 6 Month 2.55%
ATR(14) 28.66 ATR(20)% 1.81%
ATR Inc -15.03% Range Today 22.5
Trend & SMA
ST Trend LT Trend
SMA(5) SMA(10)
SMA(20) SMA(50)
SMA(100) SMA(200)
Relative Strength & Ranges
CRS 86.35 Mansfield 1.49
10 Day High 1881 10 Day Low 1787.25
20 Day High 1918 20 Day Low 1787.25
52 Week High 1918 52 Week Low 1435.5
CS1 End 1857 CR1 Start 1867.01
Volume & EV
DER(3) 4.1% DER(5) 5.36%
Volume 406.98K Volume Incr -14.29%
Vol(5) 528.13K Vol(50) 661.84K

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