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IMPERIAL BRANDS PLC (IMB.L) Stock Technical Analysis

Europe - London Exchange - LON:IMB - GB0004544929 - Common Stock

3208 GBX
+15 (+0.47%)
Last: 11/28/2025, 5:36:15 PM
Technical Rating and Analysis

8

Overall IMB gets a technical rating of 8 out of 10. This is due to a decent performance in both the short and medium term time frames. Compared to the overall market, IMB is only an average performer.

The long and short term trends are both positive. This is looking good!
IMB is currently trading near its 52 week high, which is a good sign. The S&P500 Index however is also trading near new highs, which makes the performance in line with the market.
In the last month IMB has a been trading in the 3020.00 - 3279.00 range, which is quite wide. It is currently trading near the high of this range.
Prices have been consolidating recently, this may present a good entry opportunity.
When compared to the yearly performance of all other stocks, IMB outperforms 64% of them, which is more or less in line with the market.
Weekly and Daily overview Charts
IMPERIAL BRANDS PLC / IMB Weekly stock chart
IMPERIAL BRANDS PLC / IMB Daily stock chart
Setup Rating and Analysis

6

IMB has an excellent technical rating and also presents a decent setup pattern. Prices have been consolidating lately. There is a support zone below the current price at 3187.00, a Stop Loss order could be placed below this zone.

Support and Resistance Analysis

2,923.47

3,309.77

We found 2 important support areas.

  • A support zone ranging from 3006.00 to 3187.00. This zone is formed by a combination of multiple trend lines and important moving averages in multiple time frames.
  • Support @2953.00 from a horizontal line in the daily time frame.

We can see 2 important resistance areas.

  • A resistance zone ranging from 3214.30 to 3224.00. This zone is formed by a combination of multiple trend lines and important moving averages in multiple time frames.
  • Resistance @3277.00 from a horizontal line in the daily time frame.
Technical Indicator Signal Analysis

The Technical Rating and Setup analysis above combine different indicators and trends in different timeframes. Individual signals from indicators may give more contradictive signals and should always be interpreted in the more global context.

IndicatorValueSignalComment
ChartMill Long Term Trend IndicatorUPPOSITIVEThe long term trend for IMB.L is up.
ChartMill Short Term Trend IndicatorUPPOSITIVEThe short term trend for IMB.L is up.
ChartMill Relative Strength64.58NEUTRALIMB.L is not amongst the best or worst performers on the market.
Simple Moving Average/SMA (20)UPPOSITIVEThe current price of IMB.L is above the rising SMA(20).
Simple Moving Average/SMA (50)UPPOSITIVEThe current price of IMB.L is above the rising SMA(50).
Simple Moving Average/SMA (200)UPPOSITIVEThe current price of IMB.L is above the rising SMA(200).
Relative Strength Index/RSI (14)54.63NEUTRALThe RSI value for IMB.L is a neutral value.
Moving Average Convergence Divergence/MACD (12, 26, 9)-1.23NEGATIVEThe MACD value suggests IMB.L has a negative trend.
Stochastics (14,3)69.19NEUTRALThe Stochastics value for IMB.L is a neutral value.
Average True Range in percent/ATR (20)1.95LOW VOLATILITYThe low ATR as a percentage value for IMB.L suggests low volalility.
Average Directional Index/ADX (14)20.57NEUTRALThe ADX value for IMB.L suggests a possible start of a new trend.
Chart- and CandleStick Pattern Analysis
Daily CandleStick Patterns
Bullish Engulfing (D)
Bullish Hammer (D)
Bearish Inverted Hammer (D)
Hanging Man (D)
Bullish Harami (D)
Doji (D)
Gravestone Doji (D)
DragonFly Doji (D)
Bearish Engulfing (D)
Bearish Shooting Star (D)
Bearish Harami (D)
Inside Bar (D)
Red Dog Reversal Down (D)
Red Dog Reversal Up (D)
Dark Cloud Cover (D)
Weekly CandleStick Patterns
Bullish Engulfing (W)
Bullish Hammer (W)
Bearish Inverted Hammer (W)
Hanging Man (W)
Bullish Harami (W)
Doji (W)
Gravestone Doji (W)
DragonFly Doji (W)
Bearish Engulfing (W)
Bearish Shooting Star (W)
Bearish Harami (W)
Inside Bar (W)
Dark Cloud Cover (W)
Daily Chart Patterns
Bull Flag
Bear Flag
Ascending Triangle (D)
Descending Triangle (D)
Symmetrical Triangle (D)
Squeeze
Channel (D)
Channel Up (D)
Channel Down (D)
Rising Wedge (D)
Falling Wedge (D)
Double Bottom (D)
Multiple Bottom (D)
Double Top (D)
Multiple Top (D)
Weekly Chart Patterns
Weekly Bull Flag
Weekly Bear Flag
Squeeze Week
Channel (W)
Double Bottom (W)
Multiple Bottom (W)
Double Top (W)
Multiple Top (W)
Example Setup

Important!: this is just an example which is fully automatically generated based on the analysis above and should in no way be interpreted as a suggestion. Always make your own analysis and determine your own entry and exit points.

ENTRYEXITDISTANCECAPITAL
3,224.013,106.99117.02 (3.63%)25.00%
An entry @3224.01. This is a Buy Stop order right above the resistance zone.An exit @3106.99. This is a Stop Loss order right below the 10 day low.The trade has a worst case loss of 117.02 points, which is 3.63%.For a 0.91% total portfolio risk, you can invest 25.00% of your capital in this trade.

  • The generated setup is based on the nearest support and resistance areas. If you are looking for a more long term trade, probably a wider stop is advisable.
  • This trade setup was generated fully automatically and should not be interpreted as trading advice. Always check the related news for upcoming earnings or other events. Make your own analysis and trade at your own responsibility.
IMPERIAL BRANDS PLC / IMB Daily stock chart

IMPERIAL BRANDS PLC

LON:IMB (11/28/2025, 5:36:15 PM)

3208

+15 (+0.47%)

Chartmill TA Rating
Chartmill Setup Rating
Sector
GICS SectorN/A
GICS IndustryN/A
Performance
% Chg0.47%
1 Week-0.5%
2 Weeks1.81%
1 Month6.05%
3 Month2.75%
6 Month14.16%
12 Month24.87%
2 Year74.11%
3 Year50.89%
5 Year133.05%
10 YearN/A
15 YearN/A
Volatility
ATR(14)67
ATR(20)%1.95%
ATR Inc23.69%
Range Today25
ADR(20)58.28
ADR(20)%1.82%
Trend & SMA
ST Trend
LT Trend
SMA(5)
SMA(10)
SMA(20)
SMA(50)
SMA(100)
SMA(200)
Relative Strength & Ranges
CRS64.58
3 months CRS41.74
6 months CRS60.19
Mansfield-0.12
10 Day High3279
10 Day Low3107
20 Day High3279
20 Day Low3020
52 Week High3279
52 Week Low2522
CS1 End3187
CR1 Start3214.3
Volume & EV
DER(3)-7.21%
DER(5)-2.72%
Volume377.51K
Volume Incr19.99%
Vol(5)616.40K
Vol(50)560.58K

IMPERIAL BRANDS PLC / IMB.L FAQ

What is the technical rating for IMB stock?

ChartMill assigns a technical rating of 8 / 10 to IMB.L.


What is the trend direction for IMB stock?

The current trend direction for IMPERIAL BRANDS PLC (IMB.L) is Bullish.


What is the RSI signal for IMB stock?

IMPERIAL BRANDS PLC (IMB.L) has an RSI value of 54.6253. This indicates that the stock is currently neutral.


What is the short term momentum for IMPERIAL BRANDS PLC (IMB.L) stock?

The short term momentum for IMPERIAL BRANDS PLC (IMB.L) is positive.


What is the buy/sell signal for IMB stock?

The buy/sell signal for IMPERIAL BRANDS PLC (IMB.L) is buy as both the short term and long term trends are positive.