CHD Technical Analysis - CHURCH & DWIGHT CO INC

Technical Rating and Analysis

We assign a technical rating of 0 out of 10 to CHD. CHD scores bad on all fronts: it is a bad performer in the overall market and both the medium and short term pictures are negative.

The short term trend is negative, as is the long term trend. There should be more interesting stocks out there.

83% of all other stocks performed better in the past year than CHD.

CHD is part of the Household Products industry. There are 12 other stocks in this industry, of which 63% are performing better than CHD.

CHD is currently trading near the lower end of its 52 week range, which is not a good sign. Certainly not because the S&P500 Index is trading near new 52 week highs at the moment.

In the last month CHD has a been trading in the 91.04 - 96.53 range, which is quite wide. It is currently trading near the lows of this range.

Prices have been consolidating recently, but much resistance may still be present above.

CHD has an average volume of 2066850 traded shares per day. This is a good sign as it is always nice to have a liquid stock.

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Technical Analysis

Relative Strength

ChartMill Trend Indicator

Simple Moving Average

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Weekly and Daily overview Charts

CHURCH & DWIGHT CO INC / CHD Weekly stock chart

CHURCH & DWIGHT CO INC / CHD Daily stock chart

Setup Rating and Analysis

CHD has a bad technical rating, but it does show a decent setup pattern. We see reduced volatility while prices have been consolidating in the most recent period. There is a support zone below the current price at 91.57, a Stop Loss order could be placed below this zone.

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ChartMill Technical Ratings

Pocket Pivots

Bull Flags

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Support and Resistance Analysis

90.01

100.63

When analyzing the support we notice one important area.

A support zone ranging from 90.92 to 91.57. This zone is formed by a combination of multiple trend lines in multiple time frames.

We can see 2 important resistance areas.

A resistance zone ranging from 93.25 to 95.80. This zone is formed by a combination of multiple trend lines and important moving averages in multiple time frames.
A resistance zone ranging from 99.63 to 99.63. This zone is formed by a combination of multiple trend lines in the daily time frame.

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What is Support and Resistance

Support and Resistance indicators

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Technical Indicator Signal Analysis

The Technical Rating and Setup analysis above combine different indicators and trends in different timeframes. Individual signals from indicators may give more contradictive signals and should always be interpreted in the more global context.

Indicator	Value	Signal	Comment
ChartMill Long Term Trend Indicator	DOWN	NEGATIVE	The long term trend for CHD is down.
ChartMill Short Term Trend Indicator	DOWN	NEGATIVE	The short term trend for CHD is down.
ChartMill Relative Strength	17.53	NEGATIVE	CHD has a low relative strength, it was outperformed by 82.47% off all stocks on the market.
Simple Moving Average/SMA (20)	DOWN	NEGATIVE	The current price of CHD is below a declining SMA(20).
Simple Moving Average/SMA (50)	DOWN	NEGATIVE	The current price of CHD is below a declining SMA(50).
Simple Moving Average/SMA (200)	DOWN	NEGATIVE	The current price of CHD is below a declining SMA(200).
Relative Strength Index/RSI (14)	44.08	NEUTRAL	The RSI value for CHD is a neutral value.
Moving Average Convergence Divergence/MACD (12, 26, 9)	-0.19	NEGATIVE	The MACD value suggests CHD has a negative trend, although the MACD value is rising.
Stochastics (14,3)	15	OVERSOLD	The low Stochastics value suggests CHD may be oversold.
Average True Range in percent/ATR (20)	1.64	LOW VOLATILITY	The low ATR as a percentage value for CHD suggests low volalility.
Average Directional Index/ADX (14)	11.76	NEGATIVE	The low ADX value for CHD suggests a weak or negative trend.