MEDIAALPHA INC-CLASS A (MAX)

US58450V1044 - Common Stock

22.08  +1.02 (+4.84%)

After market: 22.08 0 (0%)

Fundamental Rating

2

We assign a fundamental rating of 2 out of 10 to MAX. MAX was compared to 68 industry peers in the Interactive Media & Services industry. MAX has a bad profitability rating. Also its financial health evaluation is rather negative. MAX is quite expensive at the moment. It does show a decent growth rate.



1

1. Profitability

1.1 Basic Checks

In the past year MAX has reported negative net income.
MAX had a positive operating cash flow in the past year.
MAX had negative earnings in 4 of the past 5 years.
In the past 5 years MAX always reported a positive cash flow from operatings.

1.2 Ratios

The Return On Assets of MAX (-26.29%) is worse than 79.10% of its industry peers.
Industry RankSector Rank
ROA -26.29%
ROE N/A
ROIC N/A
ROA(3y)-20.67%
ROA(5y)-9.44%
ROE(3y)N/A
ROE(5y)N/A
ROIC(3y)N/A
ROIC(5y)N/A

1.3 Margins

MAX has a Gross Margin of 17.20%. This is amonst the worse of the industry: MAX underperforms 88.06% of its industry peers.
In the last couple of years the Gross Margin of MAX has declined.
The Profit Margin and Operating Margin are not available for MAX so they could not be analyzed.
Industry RankSector Rank
OM N/A
PM (TTM) N/A
GM 17.2%
OM growth 3YN/A
OM growth 5YN/A
PM growth 3YN/A
PM growth 5YN/A
GM growth 3Y-14.32%
GM growth 5Y-9.31%

2

2. Health

2.1 Basic Checks

MAX does not have a ROIC to compare to the WACC, probably because it is not profitable.
The number of shares outstanding for MAX has been increased compared to 1 year ago.
Compared to 5 years ago, MAX has more shares outstanding
Compared to 1 year ago, MAX has a worse debt to assets ratio.

2.2 Solvency

An Altman-Z score of 1.96 indicates that MAX is not a great score, but indicates only limited risk for bankruptcy at the moment.
MAX has a Altman-Z score of 1.96. This is in the better half of the industry: MAX outperforms 61.19% of its industry peers.
The Debt to FCF ratio of MAX is 8.65, which is on the high side as it means it would take MAX, 8.65 years of fcf income to pay off all of its debts.
The Debt to FCF ratio of MAX (8.65) is better than 61.19% of its industry peers.
Industry RankSector Rank
Debt/Equity N/A
Debt/FCF 8.65
Altman-Z 1.96
ROIC/WACCN/A
WACC8.92%

2.3 Liquidity

A Current Ratio of 0.94 indicates that MAX may have some problems paying its short term obligations.
MAX's Current ratio of 0.94 is on the low side compared to the rest of the industry. MAX is outperformed by 86.57% of its industry peers.
MAX has a Quick Ratio of 0.94. This is a bad value and indicates that MAX is not financially healthy enough and could expect problems in meeting its short term obligations.
Looking at the Quick ratio, with a value of 0.94, MAX is doing worse than 86.57% of the companies in the same industry.
Industry RankSector Rank
Current Ratio 0.94
Quick Ratio 0.94

5

3. Growth

3.1 Past

MAX shows a strong growth in Earnings Per Share. In the last year, the EPS has been growing by 37.76%, which is quite impressive.
The Revenue for MAX has decreased by -15.43% in the past year. This is quite bad
Measured over the past years, MAX shows a small growth in Revenue. The Revenue has been growing by 5.51% on average per year.
EPS 1Y (TTM)37.76%
EPS 3YN/A
EPS 5YN/A
EPS growth Q2Q92.06%
Revenue 1Y (TTM)-15.43%
Revenue growth 3Y-12.77%
Revenue growth 5Y5.51%
Revenue growth Q2Q-5.5%

3.2 Future

The Earnings Per Share is expected to grow by 31.59% on average over the next years. This is a very strong growth
MAX is expected to show a strong growth in Revenue. In the coming years, the Revenue will grow by 24.19% yearly.
EPS Next Y61.63%
EPS Next 2Y34.95%
EPS Next 3Y26.47%
EPS Next 5Y31.59%
Revenue Next Year29.18%
Revenue Next 2Y26.53%
Revenue Next 3Y20.7%
Revenue Next 5Y24.19%

3.3 Evolution

The Revenue growth rate is accelerating: in the next years the growth will be better than in the last years.

1

4. Valuation

4.1 Price/Earnings Ratio

MAX reported negative earnings for the last year, which makes the Price/Earnings Ratio negative.
Besides the negative Price/Earnings Ratio, also the Forward Price/Earnings Ratio is negative for MAX. No positive earnings are expected for the next year.
Industry RankSector Rank
PE N/A
Fwd PE N/A

4.2 Price Multiples

MAX's Price/Free Cash Flow is on the same level as the industry average.
Industry RankSector Rank
P/FCF 72.12
EV/EBITDA N/A

4.3 Compensation for Growth

MAX's earnings are expected to grow with 26.47% in the coming years. This may justify a more expensive valuation.
PEG (NY)N/A
PEG (5Y)N/A
EPS Next 2Y34.95%
EPS Next 3Y26.47%

0

5. Dividend

5.1 Amount

No dividends for MAX!.
Industry RankSector Rank
Dividend Yield N/A

MEDIAALPHA INC-CLASS A

NYSE:MAX (5/2/2024, 3:10:04 PM)

After market: 22.08 0 (0%)

22.08

+1.02 (+4.84%)

Chartmill FA Rating
GICS SectorCommunication Services
GICS IndustryGroupMedia & Entertainment
GICS IndustryInteractive Media & Services
Earnings (Last)
Earnings (Next)
Inst Owners
Inst Owner Change
Ins Owners
Ins Owner Change
Market Cap1.45B
Analysts
Price Target
Dividend
Industry RankSector Rank
Dividend Yield N/A
Dividend Growth(5Y)
DP
Div Incr Years
Div Non Decr Years
Ex-Date
Surprises & Revisions
EPS beat(2)
Avg EPS beat(2)
Min EPS beat(2)
Max EPS beat(2)
EPS beat(4)
Avg EPS beat(4)
Min EPS beat(4)
Max EPS beat(4)
EPS beat(8)
Avg EPS beat(8)
EPS beat(12)
Avg EPS beat(12)
EPS beat(16)
Avg EPS beat(16)
Revenue beat(2)
Avg Revenue beat(2)
Min Revenue beat(2)
Max Revenue beat(2)
Revenue beat(4)
Avg Revenue beat(4)
Min Revenue beat(4)
Max Revenue beat(4)
Revenue beat(8)
Avg Revenue beat(8)
Revenue beat(12)
Avg Revenue beat(12)
Revenue beat(16)
Avg Revenue beat(16)
PT rev (1m)
PT rev (3m)
EPS NQ rev (1m)
EPS NQ rev (3m)
EPS NY rev (1m)
EPS NY rev (3m)
Revenue NQ rev (1m)
Revenue NQ rev (3m)
Revenue NY rev (1m)
Revenue NY rev (3m)
Valuation
Industry RankSector Rank
PE N/A
Fwd PE N/A
P/S
P/FCF
P/OCF
P/B
P/tB
EV/EBITDA
EPS(TTM)
EY
EPS(NY)
Fwd EY
FCF(TTM)
FCFY
OCF(TTM)
OCFY
SpS
BVpS
TBVpS
PEG (NY)N/A
PEG (5Y)N/A
Profitability
Industry RankSector Rank
ROA -26.29%
ROE N/A
ROCE
ROIC
ROICexc
ROICexgc
OM N/A
PM (TTM) N/A
GM 17.2%
FCFM
ROA(3y)
ROA(5y)
ROE(3y)
ROE(5y)
ROIC(3y)
ROIC(5y)
ROICexc(3y)
ROICexc(5y)
ROICexgc(3y)
ROICexgc(5y)
ROCE(3y)
ROCE(5y)
ROICexcg growth 3Y
ROICexcg growth 5Y
ROICexc growth 3Y
ROICexc growth 5Y
OM growth 3Y
OM growth 5Y
PM growth 3Y
PM growth 5Y
GM growth 3Y
GM growth 5Y
F-Score
Asset Turnover2.52
Health
Industry RankSector Rank
Debt/Equity N/A
Debt/FCF
Debt/EBITDA
Cap/Depr
Cap/Sales
Interest Coverage
Cash Conversion
Profit Quality
Current Ratio 0.94
Quick Ratio 0.94
Altman-Z
F-Score
WACC
ROIC/WACC
Cap/Depr(3y)
Cap/Depr(5y)
Cap/Sales(3y)
Cap/Sales(5y)
Profit Quality(3y)
Profit Quality(5y)
Growth
EPS 1Y (TTM)37.76%
EPS 3YN/A
EPS 5Y
EPS growth Q2Q
EPS Next Y61.63%
EPS Next 2Y
EPS Next 3Y
EPS Next 5Y
Revenue 1Y (TTM)-15.43%
Revenue growth 3Y-12.77%
Revenue growth 5Y
Revenue growth Q2Q
Revenue Next Year
Revenue Next 2Y
Revenue Next 3Y
Revenue Next 5Y
EBIT growth 1Y
EBIT growth 3Y
EBIT growth 5Y
EBIT Next Year
EBIT Next 3Y
EBIT Next 5Y
FCF growth 1Y
FCF growth 3Y
FCF growth 5Y
OCF growth 1Y
OCF growth 3Y
OCF growth 5Y