MEDIAALPHA INC-CLASS A (MAX) Fundamental Analysis & Valuation

NYSE:MAX • US58450V1044

Current stock price

9.7 USD
+0.28 (+2.97%)
At close:
9.7 USD
0 (0%)
After Hours:

This MAX fundamental analysis includes valuation metrics, fair value assessment, financial health analysis, profitability trends, growth metrics and dividend sustainability analysis.

4

1. MAX Profitability Analysis

1.1 Basic Checks

  • MAX had positive earnings in the past year.
  • MAX had a positive operating cash flow in the past year.
  • In multiple years MAX reported negative net income over the last 5 years.
  • Each year in the past 5 years MAX had a positive operating cash flow.
MAX Yearly Net Income VS EBIT VS OCF VS FCFMAX Yearly Net Income VS EBIT VS OCF VS FCFYearly Net Income VS EBIT VS OCF VS FCF 2018 2019 2020 2021 2022 2023 2024 2025 0 50M -50M

1.2 Ratios

  • MAX has a better Return On Assets (6.68%) than 78.26% of its industry peers.
  • MAX's Return On Equity of 615.94% is amongst the best of the industry. MAX outperforms 100.00% of its industry peers.
  • With an excellent Return On Invested Capital value of 11.89%, MAX belongs to the best of the industry, outperforming 82.61% of the companies in the same industry.
Industry RankSector Rank
ROA 6.68%
ROE 615.94%
ROIC 11.89%
ROA(3y)-4.42%
ROA(5y)-9.8%
ROE(3y)N/A
ROE(5y)N/A
ROIC(3y)N/A
ROIC(5y)N/A
MAX Yearly ROA, ROE, ROICMAX Yearly ROA, ROE, ROICYearly ROA, ROE, ROIC 2018 2019 2020 2021 2022 2023 2024 2025 0 200 400 600

1.3 Margins

  • MAX has a Profit Margin (2.30%) which is in line with its industry peers.
  • MAX has a Operating Margin (3.19%) which is comparable to the rest of the industry.
  • MAX's Operating Margin has declined in the last couple of years.
  • The Gross Margin of MAX (15.05%) is worse than 86.96% of its industry peers.
  • In the last couple of years the Gross Margin of MAX has declined.
Industry RankSector Rank
OM 3.19%
PM (TTM) 2.3%
GM 15.05%
OM growth 3YN/A
OM growth 5Y-27.61%
PM growth 3YN/A
PM growth 5YN/A
GM growth 3Y-0.49%
GM growth 5Y-11.25%
MAX Yearly Profit, Operating, Gross MarginsMAX Yearly Profit, Operating, Gross MarginsYearly Profit, Operating, Gross Margins 2018 2019 2020 2021 2022 2023 2024 2025 0 10 -10 20

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5

2. MAX Health Analysis

2.1 Basic Checks

  • MAX has a Return on Invested Capital (ROIC), which is just above the Cost of Capital (WACC), which means it is creating some value.
  • Compared to 1 year ago, MAX has less shares outstanding
  • The number of shares outstanding for MAX has been increased compared to 5 years ago.
  • Compared to 1 year ago, MAX has an improved debt to assets ratio.
MAX Yearly Shares OutstandingMAX Yearly Shares OutstandingYearly Shares Outstanding 2018 2019 2020 2021 2022 2023 2024 2025 20M 40M 60M
MAX Yearly Total Debt VS Total AssetsMAX Yearly Total Debt VS Total AssetsYearly Total Debt VS Total Assets 2018 2019 2020 2021 2022 2023 2024 2025 100M 200M 300M

2.2 Solvency

  • MAX has an Altman-Z score of 2.48. This is not the best score and indicates that MAX is in the grey zone with still only limited risk for bankruptcy at the moment.
  • MAX has a Altman-Z score of 2.48. This is in the better half of the industry: MAX outperforms 68.12% of its industry peers.
  • The Debt to FCF ratio of MAX is 2.35, which is a good value as it means it would take MAX, 2.35 years of fcf income to pay off all of its debts.
  • MAX has a Debt to FCF ratio of 2.35. This is in the better half of the industry: MAX outperforms 72.46% of its industry peers.
  • A Debt/Equity ratio of 31.64 is on the high side and indicates that MAX has dependencies on debt financing.
  • MAX's Debt to Equity ratio of 31.64 is on the low side compared to the rest of the industry. MAX is outperformed by 86.96% of its industry peers.
  • Although MAX's pure debt/equity ratio does not look good, it has limited outstanding debt compared to the Free Cash Flow. We will not put too much weight on the debt/equity number as it may be because of low equity, which could be a consequence of a share buyback program for instance. This needs to be investigated.
Industry RankSector Rank
Debt/Equity 31.64
Debt/FCF 2.35
Altman-Z 2.48
ROIC/WACC1.45
WACC8.18%
MAX Yearly LT Debt VS Equity VS FCFMAX Yearly LT Debt VS Equity VS FCFYearly LT Debt VS Equity VS FCF 2018 2019 2020 2021 2022 2023 2024 2025 0 50M 100M 150M

2.3 Liquidity

  • MAX has a Current Ratio of 1.18. This is a normal value and indicates that MAX is financially healthy and should not expect problems in meeting its short term obligations.
  • The Current ratio of MAX (1.18) is worse than 71.01% of its industry peers.
  • MAX has a Quick Ratio of 1.18. This is a normal value and indicates that MAX is financially healthy and should not expect problems in meeting its short term obligations.
  • Looking at the Quick ratio, with a value of 1.18, MAX is doing worse than 71.01% of the companies in the same industry.
Industry RankSector Rank
Current Ratio 1.18
Quick Ratio 1.18
MAX Yearly Current Assets VS Current LiabilitesMAX Yearly Current Assets VS Current LiabilitesYearly Current Assets VS Current Liabilites 2018 2019 2020 2021 2022 2023 2024 2025 50M 100M 150M

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WACCDebt/EquityHow to determine the health of a companyAltman-Z scoreShow peers with great health

5

3. MAX Growth Analysis

3.1 Past

  • MAX shows a strong growth in Earnings Per Share. In the last year, the EPS has been growing by 113.33%, which is quite impressive.
  • The Revenue has grown by 28.78% in the past year. This is a very strong growth!
  • The Revenue has been growing by 13.75% on average over the past years. This is quite good.
EPS 1Y (TTM)113.33%
EPS 3YN/A
EPS 5YN/A
EPS Q2Q%525%
Revenue 1Y (TTM)28.78%
Revenue growth 3Y34.36%
Revenue growth 5Y13.75%
Sales Q2Q%-3.16%

3.2 Future

  • MAX is expected to show a strong growth in Earnings Per Share. In the coming years, the EPS will grow by 33.92% yearly.
  • The Revenue is expected to grow by 7.10% on average over the next years.
EPS Next Y72.75%
EPS Next 2Y43.02%
EPS Next 3Y34.83%
EPS Next 5Y33.92%
Revenue Next Year11.67%
Revenue Next 2Y9.9%
Revenue Next 3Y10.84%
Revenue Next 5Y7.1%

3.3 Evolution

  • The Revenue growth rate is decreasing: in the next years the growth will be less than in the last years.
MAX Yearly Revenue VS EstimatesMAX Yearly Revenue VS EstimatesYearly Revenue VS Estimates 2018 2019 2020 2021 2022 2023 2024 2025 2026 2027 2028 2029 2030 500M 1B 1.5B
MAX Yearly EPS VS EstimatesMAX Yearly EPS VS EstimatesYearly EPS VS Estimates 2020 2021 2022 2023 2024 2025 2026 2027 2028 2029 2030 0 1 -1 2

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Find the best growth stocksShow best growing peers

7

4. MAX Valuation Analysis

4.1 Price/Earnings Ratio

  • The Price/Earnings ratio is 15.16, which indicates a correct valuation of MAX.
  • 66.67% of the companies in the same industry are more expensive than MAX, based on the Price/Earnings ratio.
  • MAX is valuated rather cheaply when we compare the Price/Earnings ratio to 27.38, which is the current average of the S&P500 Index.
  • A Price/Forward Earnings ratio of 8.77 indicates a reasonable valuation of MAX.
  • 81.16% of the companies in the same industry are more expensive than MAX, based on the Price/Forward Earnings ratio.
  • When comparing the Price/Forward Earnings ratio of MAX to the average of the S&P500 Index (38.20), we can say MAX is valued rather cheaply.
Industry RankSector Rank
PE 15.16
Fwd PE 8.77
MAX Price Earnings VS Forward Price EarningsMAX Price Earnings VS Forward Price Earnings ChartPrice Earnings - Forward Price Earnings PE FPE 10 20 30

4.2 Price Multiples

  • Based on the Enterprise Value to EBITDA ratio, MAX is valued a bit cheaper than the industry average as 63.77% of the companies are valued more expensively.
  • Based on the Price/Free Cash Flow ratio, MAX is valued a bit cheaper than the industry average as 79.71% of the companies are valued more expensively.
Industry RankSector Rank
P/FCF 9.43
EV/EBITDA 18.16
MAX Per share dataMAX EPS, Sales, OCF, FCF, BookValue per sharePer Share Data Per Share 0 5 10 15

4.3 Compensation for Growth

  • The low PEG Ratio(NY), which compensates the Price/Earnings for growth, indicates a rather cheap valuation of the company.
  • A more expensive valuation may be justified as MAX's earnings are expected to grow with 34.83% in the coming years.
PEG (NY)0.21
PEG (5Y)N/A
EPS Next 2Y43.02%
EPS Next 3Y34.83%

More info and screens

Price/EarningsPrice/FCFFCF per shareEV/EBITDAPEG RATIOShow best valued peers

0

5. MAX Dividend Analysis

5.1 Amount

  • No dividends for MAX!.
Industry RankSector Rank
Dividend Yield 0%

More info and screens

Find the best dividend stocksShow peers with best dividend

MAX Fundamentals: All Metrics, Ratios and Statistics

MEDIAALPHA INC-CLASS A

NYSE:MAX (4/15/2026, 8:04:00 PM)

After market: 9.7 0 (0%)

9.7

+0.28 (+2.97%)

Chartmill FA Rating
GICS IndustryGroupMedia & Entertainment
GICS IndustryInteractive Media & Services
Earnings (Last)02-23
Earnings (Next)04-30
Inst Owners55.09%
Inst Owner Change-0.01%
Ins Owners11.32%
Ins Owner Change5.5%
Market Cap615.56M
Revenue(TTM)1.11B
Net Income(TTM)25.62M
Analysts78.33
Price Target14.38 (48.25%)
Short Float %10.44%
Short Ratio3.53
Dividend
Industry RankSector Rank
Dividend Yield 0%
Yearly DividendN/A
Dividend Growth(5Y)N/A
DPN/A
Div Incr Years0
Div Non Decr Years0
Ex-DateN/A
Surprises & Revisions
EPS beat(2)2
Avg EPS beat(2)74.11%
Min EPS beat(2)34.31%
Max EPS beat(2)113.91%
EPS beat(4)3
Avg EPS beat(4)-26.16%
Min EPS beat(4)-293.83%
Max EPS beat(4)113.91%
EPS beat(8)6
Avg EPS beat(8)113.98%
EPS beat(12)7
Avg EPS beat(12)76.1%
EPS beat(16)7
Avg EPS beat(16)26.31%
Revenue beat(2)1
Avg Revenue beat(2)1.83%
Min Revenue beat(2)-3.17%
Max Revenue beat(2)6.83%
Revenue beat(4)2
Avg Revenue beat(4)3.39%
Min Revenue beat(4)-3.17%
Max Revenue beat(4)10.52%
Revenue beat(8)6
Avg Revenue beat(8)6.37%
Revenue beat(12)9
Avg Revenue beat(12)5.48%
Revenue beat(16)11
Avg Revenue beat(16)4.5%
PT rev (1m)-11.48%
PT rev (3m)-11.48%
EPS NQ rev (1m)4.06%
EPS NQ rev (3m)35.98%
EPS NY rev (1m)1.71%
EPS NY rev (3m)3.83%
Revenue NQ rev (1m)2.07%
Revenue NQ rev (3m)8.11%
Revenue NY rev (1m)0.64%
Revenue NY rev (3m)2.93%
Valuation
Industry RankSector Rank
PE 15.16
Fwd PE 8.77
P/S 0.55
P/FCF 9.43
P/OCF 9.38
P/B 147.97
P/tB N/A
EV/EBITDA 18.16
EPS(TTM)0.64
EY6.6%
EPS(NY)1.11
Fwd EY11.4%
FCF(TTM)1.03
FCFY10.6%
OCF(TTM)1.03
OCFY10.66%
SpS17.55
BVpS0.07
TBVpS-0.74
PEG (NY)0.21
PEG (5Y)N/A
Graham Number0.971578 (-89.98%)
Profitability
Industry RankSector Rank
ROA 6.68%
ROE 615.94%
ROCE 15.05%
ROIC 11.89%
ROICexc 14.83%
ROICexgc 20.35%
OM 3.19%
PM (TTM) 2.3%
GM 15.05%
FCFM 5.86%
ROA(3y)-4.42%
ROA(5y)-9.8%
ROE(3y)N/A
ROE(5y)N/A
ROIC(3y)N/A
ROIC(5y)N/A
ROICexc(3y)N/A
ROICexc(5y)N/A
ROICexgc(3y)N/A
ROICexgc(5y)N/A
ROCE(3y)N/A
ROCE(5y)N/A
ROICexgc growth 3YN/A
ROICexgc growth 5Y-34.13%
ROICexc growth 3YN/A
ROICexc growth 5Y-30.83%
OM growth 3YN/A
OM growth 5Y-27.61%
PM growth 3YN/A
PM growth 5YN/A
GM growth 3Y-0.49%
GM growth 5Y-11.25%
F-Score6
Asset Turnover2.9
Health
Industry RankSector Rank
Debt/Equity 31.64
Debt/FCF 2.35
Debt/EBITDA 3.39
Cap/Depr 10.46%
Cap/Sales 0.03%
Interest Coverage 3.29
Cash Conversion 169.1%
Profit Quality 254.69%
Current Ratio 1.18
Quick Ratio 1.18
Altman-Z 2.48
F-Score6
WACC8.18%
ROIC/WACC1.45
Cap/Depr(3y)7.08%
Cap/Depr(5y)8.46%
Cap/Sales(3y)0.04%
Cap/Sales(5y)0.05%
Profit Quality(3y)N/A
Profit Quality(5y)N/A
High Growth Momentum
Growth
EPS 1Y (TTM)113.33%
EPS 3YN/A
EPS 5YN/A
EPS Q2Q%525%
EPS Next Y72.75%
EPS Next 2Y43.02%
EPS Next 3Y34.83%
EPS Next 5Y33.92%
Revenue 1Y (TTM)28.78%
Revenue growth 3Y34.36%
Revenue growth 5Y13.75%
Sales Q2Q%-3.16%
Revenue Next Year11.67%
Revenue Next 2Y9.9%
Revenue Next 3Y10.84%
Revenue Next 5Y7.1%
EBIT growth 1Y-16.8%
EBIT growth 3YN/A
EBIT growth 5Y-17.66%
EBIT Next Year541.04%
EBIT Next 3Y103.87%
EBIT Next 5Y55.47%
FCF growth 1Y44.32%
FCF growth 3Y32.32%
FCF growth 5Y5.01%
OCF growth 1Y43%
OCF growth 3Y32.39%
OCF growth 5Y5%

MEDIAALPHA INC-CLASS A / MAX Fundamental Analysis FAQ

Can you provide the ChartMill fundamental rating for MEDIAALPHA INC-CLASS A?

ChartMill assigns a fundamental rating of 5 / 10 to MAX.


What is the valuation status of MEDIAALPHA INC-CLASS A (MAX) stock?

ChartMill assigns a valuation rating of 7 / 10 to MEDIAALPHA INC-CLASS A (MAX). This can be considered as Undervalued.


Can you provide the profitability details for MEDIAALPHA INC-CLASS A?

MEDIAALPHA INC-CLASS A (MAX) has a profitability rating of 4 / 10.


What is the expected EPS growth for MEDIAALPHA INC-CLASS A (MAX) stock?

The Earnings per Share (EPS) of MEDIAALPHA INC-CLASS A (MAX) is expected to grow by 72.75% in the next year.