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BOOKING HOLDINGS INC (BKNG) Stock Fundamental Analysis

USA - NASDAQ:BKNG - US09857L1089 - Common Stock

5350.56 USD
-48.71 (-0.9%)
Last: 10/1/2025, 4:08:45 PM
5350.56 USD
0 (0%)
After Hours: 10/1/2025, 4:08:45 PM
Fundamental Rating

6

Overall BKNG gets a fundamental rating of 6 out of 10. We evaluated BKNG against 135 industry peers in the Hotels, Restaurants & Leisure industry. BKNG gets an excellent profitability rating and is at the same time showing great financial health properties. BKNG is showing excellent growth while it is valued at reasonable prices. Keep and eye on this one! With these ratings, BKNG could be worth investigating further for growth and quality investing!.


Dividend Valuation Growth Profitability Health

7

1. Profitability

1.1 Basic Checks

BKNG had positive earnings in the past year.
In the past year BKNG had a positive cash flow from operations.
In the past 5 years BKNG has always been profitable.
Each year in the past 5 years BKNG had a positive operating cash flow.
BKNG Yearly Net Income VS EBIT VS OCF VS FCFBKNG Yearly Net Income VS EBIT VS OCF VS FCFYearly Net Income VS EBIT VS OCF VS FCF 2015 2016 2017 2018 2019 2020 2021 2022 2023 2024 0 2B 4B 6B 8B

1.2 Ratios

Looking at the Return On Assets, with a value of 15.69%, BKNG belongs to the top of the industry, outperforming 93.33% of the companies in the same industry.
BKNG's Return On Invested Capital of 54.90% is amongst the best of the industry. BKNG outperforms 98.52% of its industry peers.
BKNG had an Average Return On Invested Capital over the past 3 years of 39.14%. This is significantly above the industry average of 15.67%.
The last Return On Invested Capital (54.90%) for BKNG is above the 3 year average (39.14%), which is a sign of increasing profitability.
Industry RankSector Rank
ROA 15.69%
ROE N/A
ROIC 54.9%
ROA(3y)16.97%
ROA(5y)11.22%
ROE(3y)N/A
ROE(5y)N/A
ROIC(3y)39.14%
ROIC(5y)26.17%
BKNG Yearly ROA, ROE, ROICBKNG Yearly ROA, ROE, ROICYearly ROA, ROE, ROIC 2015 2016 2017 2018 2019 2020 2021 2022 2023 2024 0 50 -50 100 -100 -150

1.3 Margins

BKNG has a Profit Margin of 19.23%. This is amongst the best in the industry. BKNG outperforms 92.59% of its industry peers.
In the last couple of years the Profit Margin of BKNG has declined.
BKNG has a better Operating Margin (33.26%) than 98.52% of its industry peers.
BKNG's Operating Margin has been stable in the last couple of years.
Industry RankSector Rank
OM 33.26%
PM (TTM) 19.23%
GM N/A
OM growth 3Y13.4%
OM growth 5Y-1.21%
PM growth 3Y32.58%
PM growth 5Y-5.16%
GM growth 3YN/A
GM growth 5YN/A
BKNG Yearly Profit, Operating, Gross MarginsBKNG Yearly Profit, Operating, Gross MarginsYearly Profit, Operating, Gross Margins 2015 2016 2017 2018 2019 2020 2021 2022 2023 2024 20 40 60 80

7

2. Health

2.1 Basic Checks

With a Return on Invested Capital (ROIC) well above the Cost of Capital (WACC), BKNG is creating value.
BKNG has less shares outstanding than it did 1 year ago.
BKNG has less shares outstanding than it did 5 years ago.
BKNG has a worse debt/assets ratio than last year.
BKNG Yearly Shares OutstandingBKNG Yearly Shares OutstandingYearly Shares Outstanding 2015 2016 2017 2018 2019 2020 2021 2022 2023 2024 10M 20M 30M 40M
BKNG Yearly Total Debt VS Total AssetsBKNG Yearly Total Debt VS Total AssetsYearly Total Debt VS Total Assets 2015 2016 2017 2018 2019 2020 2021 2022 2023 2024 5B 10B 15B 20B 25B

2.2 Solvency

BKNG has an Altman-Z score of 6.40. This indicates that BKNG is financially healthy and has little risk of bankruptcy at the moment.
Looking at the Altman-Z score, with a value of 6.40, BKNG belongs to the top of the industry, outperforming 85.93% of the companies in the same industry.
BKNG has a debt to FCF ratio of 2.00. This is a very positive value and a sign of high solvency as it would only need 2.00 years to pay back of all of its debts.
BKNG has a Debt to FCF ratio of 2.00. This is amongst the best in the industry. BKNG outperforms 82.96% of its industry peers.
Industry RankSector Rank
Debt/Equity N/A
Debt/FCF 2
Altman-Z 6.4
ROIC/WACC6.2
WACC8.86%
BKNG Yearly LT Debt VS Equity VS FCFBKNG Yearly LT Debt VS Equity VS FCFYearly LT Debt VS Equity VS FCF 2015 2016 2017 2018 2019 2020 2021 2022 2023 2024 0 5B 10B

2.3 Liquidity

BKNG has a Current Ratio of 1.25. This is a normal value and indicates that BKNG is financially healthy and should not expect problems in meeting its short term obligations.
The Current ratio of BKNG (1.25) is better than 63.70% of its industry peers.
A Quick Ratio of 1.25 indicates that BKNG should not have too much problems paying its short term obligations.
BKNG's Quick ratio of 1.25 is fine compared to the rest of the industry. BKNG outperforms 66.67% of its industry peers.
Industry RankSector Rank
Current Ratio 1.25
Quick Ratio 1.25
BKNG Yearly Current Assets VS Current LiabilitesBKNG Yearly Current Assets VS Current LiabilitesYearly Current Assets VS Current Liabilites 2015 2016 2017 2018 2019 2020 2021 2022 2023 2024 5B 10B 15B 20B

7

3. Growth

3.1 Past

BKNG shows a strong growth in Earnings Per Share. In the last year, the EPS has been growing by 23.43%, which is quite impressive.
BKNG shows quite a strong growth in Earnings Per Share. Measured over the last years, the EPS has been growing by 12.66% yearly.
BKNG shows quite a strong growth in Revenue. In the last year, the Revenue has grown by 11.72%.
Measured over the past years, BKNG shows a quite strong growth in Revenue. The Revenue has been growing by 9.52% on average per year.
EPS 1Y (TTM)23.43%
EPS 3Y60.13%
EPS 5Y12.66%
EPS Q2Q%32.22%
Revenue 1Y (TTM)11.72%
Revenue growth 3Y29.39%
Revenue growth 5Y9.52%
Sales Q2Q%16.03%

3.2 Future

The Earnings Per Share is expected to grow by 16.53% on average over the next years. This is quite good.
Based on estimates for the next years, BKNG will show a quite strong growth in Revenue. The Revenue will grow by 9.08% on average per year.
EPS Next Y20.66%
EPS Next 2Y18.08%
EPS Next 3Y17.32%
EPS Next 5Y16.53%
Revenue Next Year12.43%
Revenue Next 2Y10.49%
Revenue Next 3Y9.75%
Revenue Next 5Y9.08%

3.3 Evolution

The EPS growth rate is accelerating: in the next years the growth will be better than in the last years.
The Revenue growth rate is stable: in the next years the growth will be about the same than in the last years.
BKNG Yearly Revenue VS EstimatesBKNG Yearly Revenue VS EstimatesYearly Revenue VS Estimates 2014 2016 2018 2020 2022 2024 2026 2028 2030 2032 10B 20B 30B 40B
BKNG Yearly EPS VS EstimatesBKNG Yearly EPS VS EstimatesYearly EPS VS Estimates 2014 2016 2018 2020 2022 2024 2026 2028 2030 2032 100 200 300 400 500

4

4. Valuation

4.1 Price/Earnings Ratio

With a Price/Earnings ratio of 26.02, BKNG can be considered very expensive at the moment.
BKNG's Price/Earnings is on the same level as the industry average.
When comparing the Price/Earnings ratio of BKNG to the average of the S&P500 Index (27.76), we can say BKNG is valued inline with the index average.
A Price/Forward Earnings ratio of 20.44 indicates a rather expensive valuation of BKNG.
Compared to the rest of the industry, the Price/Forward Earnings ratio of BKNG is on the same level as its industry peers.
The average S&P500 Price/Forward Earnings ratio is at 23.18. BKNG is around the same levels.
Industry RankSector Rank
PE 26.02
Fwd PE 20.44
BKNG Price Earnings VS Forward Price EarningsBKNG Price Earnings VS Forward Price Earnings ChartPrice Earnings - Forward Price Earnings PE FPE 20 40 60

4.2 Price Multiples

BKNG's Enterprise Value to EBITDA ratio is a bit more expensive when compared to the industry. BKNG is more expensive than 65.93% of the companies in the same industry.
Based on the Price/Free Cash Flow ratio, BKNG is valued a bit cheaper than the industry average as 76.30% of the companies are valued more expensively.
Industry RankSector Rank
P/FCF 18.77
EV/EBITDA 19.65
BKNG Per share dataBKNG EPS, Sales, OCF, FCF, BookValue per sharePer Share Data Per Share 0 200 -200 400 600

4.3 Compensation for Growth

BKNG's PEG Ratio(NY), which compensates the Price/Earnings for growth, indicates a correct valuation of the company.
The decent profitability rating of BKNG may justify a higher PE ratio.
BKNG's earnings are expected to grow with 17.32% in the coming years. This may justify a more expensive valuation.
PEG (NY)1.26
PEG (5Y)2.05
EPS Next 2Y18.08%
EPS Next 3Y17.32%

2

5. Dividend

5.1 Amount

BKNG has a yearly dividend return of 0.68%, which is pretty low.
BKNG's Dividend Yield is a higher than the industry average which is at 6.83.
Compared to an average S&P500 Dividend Yield of 2.41, BKNG's dividend is way lower than the S&P500 average.
Industry RankSector Rank
Dividend Yield 0.68%

5.2 History

BKNG does not have a reliable dividend history as it only pays dividend since a couple or years.
Dividend Growth(5Y)N/A
Div Incr Years0
Div Non Decr Years0
BKNG Yearly Dividends per shareBKNG Yearly Dividends per shareYearly Dividends per share 2024 2025 10 20 30

5.3 Sustainability

25.16% of the earnings are spent on dividend by BKNG. This is a low number and sustainable payout ratio.
DP25.16%
EPS Next 2Y18.08%
EPS Next 3Y17.32%
BKNG Yearly Income VS Free CF VS DividendBKNG Yearly Income VS Free CF VS DividendYearly Income VS Free CF VS Dividend 2015 2016 2017 2018 2019 2020 2021 2022 2023 2024 0 2B 4B 6B
BKNG Dividend Payout.BKNG Dividend Payout, showing the Payout Ratio.BKNG Dividend Payout.PayoutRetained Earnings

BOOKING HOLDINGS INC

NASDAQ:BKNG (10/1/2025, 4:08:45 PM)

After market: 5350.56 0 (0%)

5350.56

-48.71 (-0.9%)

Chartmill FA Rating
GICS IndustryGroupConsumer Services
GICS IndustryHotels, Restaurants & Leisure
Earnings (Last)07-29 2025-07-29/amc
Earnings (Next)10-28 2025-10-28/amc
Inst Owners96%
Inst Owner Change-8.06%
Ins Owners0.16%
Ins Owner Change-4.83%
Market Cap173.41B
Analysts77.39
Price Target6173.99 (15.39%)
Short Float %1.83%
Short Ratio2.98
Dividend
Industry RankSector Rank
Dividend Yield 0.68%
Yearly Dividend34.87
Dividend Growth(5Y)N/A
DP25.16%
Div Incr Years0
Div Non Decr Years0
Ex-Date09-05 2025-09-05 (9.6)
Surprises & Revisions
EPS beat(2)2
Avg EPS beat(2)24.25%
Min EPS beat(2)8.15%
Max EPS beat(2)40.35%
EPS beat(4)4
Avg EPS beat(4)16.92%
Min EPS beat(4)6.1%
Max EPS beat(4)40.35%
EPS beat(8)8
Avg EPS beat(8)15.82%
EPS beat(12)12
Avg EPS beat(12)14.54%
EPS beat(16)16
Avg EPS beat(16)33.37%
Revenue beat(2)2
Avg Revenue beat(2)1.7%
Min Revenue beat(2)1.66%
Max Revenue beat(2)1.73%
Revenue beat(4)4
Avg Revenue beat(4)2.41%
Min Revenue beat(4)1.66%
Max Revenue beat(4)3.52%
Revenue beat(8)5
Avg Revenue beat(8)1.22%
Revenue beat(12)8
Avg Revenue beat(12)1.15%
Revenue beat(16)11
Avg Revenue beat(16)1.53%
PT rev (1m)0%
PT rev (3m)9.96%
EPS NQ rev (1m)0%
EPS NQ rev (3m)0.32%
EPS NY rev (1m)0.01%
EPS NY rev (3m)3.32%
Revenue NQ rev (1m)0%
Revenue NQ rev (3m)0.99%
Revenue NY rev (1m)0%
Revenue NY rev (3m)2.17%
Valuation
Industry RankSector Rank
PE 26.02
Fwd PE 20.44
P/S 6.93
P/FCF 18.77
P/OCF 18.11
P/B N/A
P/tB N/A
EV/EBITDA 19.65
EPS(TTM)205.65
EY3.84%
EPS(NY)261.73
Fwd EY4.89%
FCF(TTM)285.1
FCFY5.33%
OCF(TTM)295.53
OCFY5.52%
SpS772.14
BVpS-205.4
TBVpS-333.32
PEG (NY)1.26
PEG (5Y)2.05
Profitability
Industry RankSector Rank
ROA 15.69%
ROE N/A
ROCE 69.09%
ROIC 54.9%
ROICexc N/A
ROICexgc N/A
OM 33.26%
PM (TTM) 19.23%
GM N/A
FCFM 36.92%
ROA(3y)16.97%
ROA(5y)11.22%
ROE(3y)N/A
ROE(5y)N/A
ROIC(3y)39.14%
ROIC(5y)26.17%
ROICexc(3y)N/A
ROICexc(5y)N/A
ROICexgc(3y)N/A
ROICexgc(5y)N/A
ROCE(3y)49.26%
ROCE(5y)32.93%
ROICexcg growth 3YN/A
ROICexcg growth 5YN/A
ROICexc growth 3YN/A
ROICexc growth 5YN/A
OM growth 3Y13.4%
OM growth 5Y-1.21%
PM growth 3Y32.58%
PM growth 5Y-5.16%
GM growth 3YN/A
GM growth 5YN/A
F-Score6
Asset Turnover0.82
Health
Industry RankSector Rank
Debt/Equity N/A
Debt/FCF 2
Debt/EBITDA 1.95
Cap/Depr 54.17%
Cap/Sales 1.35%
Interest Coverage 7.52
Cash Conversion 107.04%
Profit Quality 191.98%
Current Ratio 1.25
Quick Ratio 1.25
Altman-Z 6.4
F-Score6
WACC8.86%
ROIC/WACC6.2
Cap/Depr(3y)74.21%
Cap/Depr(5y)71.46%
Cap/Sales(3y)1.86%
Cap/Sales(5y)2.51%
Profit Quality(3y)166.56%
Profit Quality(5y)N/A
High Growth Momentum
Growth
EPS 1Y (TTM)23.43%
EPS 3Y60.13%
EPS 5Y12.66%
EPS Q2Q%32.22%
EPS Next Y20.66%
EPS Next 2Y18.08%
EPS Next 3Y17.32%
EPS Next 5Y16.53%
Revenue 1Y (TTM)11.72%
Revenue growth 3Y29.39%
Revenue growth 5Y9.52%
Sales Q2Q%16.03%
Revenue Next Year12.43%
Revenue Next 2Y10.49%
Revenue Next 3Y9.75%
Revenue Next 5Y9.08%
EBIT growth 1Y30.84%
EBIT growth 3Y46.73%
EBIT growth 5Y8.2%
EBIT Next Year28.03%
EBIT Next 3Y16.75%
EBIT Next 5Y14.55%
FCF growth 1Y43.3%
FCF growth 3Y46.4%
FCF growth 5Y11.91%
OCF growth 1Y40.83%
OCF growth 3Y43.44%
OCF growth 5Y11.34%