18.53 USD
+0.45 (+2.49%)
Overall FTLF gets a fundamental rating of 6 out of 10. We evaluated FTLF against 35 industry peers in the Personal Care Products industry. While FTLF belongs to the best of the industry regarding profitability, there are some minor concerns on its financial health. FTLF is showing excellent growth while it is valued at reasonable prices. Keep and eye on this one!
1. Profitability
1.1 Basic Checks
In the past year FTLF was profitable.
FTLF had a positive operating cash flow in the past year.
In the past 5 years FTLF has always been profitable.
FTLF had a positive operating cash flow in each of the past 5 years.
1.2 Ratios
FTLF has a Return On Assets of 6.14%. This is in the better half of the industry: FTLF outperforms 71.43% of its industry peers.
Looking at the Return On Equity, with a value of 16.13%, FTLF belongs to the top of the industry, outperforming 85.71% of the companies in the same industry.
FTLF's Return On Invested Capital of 11.45% is fine compared to the rest of the industry. FTLF outperforms 80.00% of its industry peers.
The Average Return On Invested Capital over the past 3 years for FTLF is significantly above the industry average of 12.46%.
The last Return On Invested Capital (11.45%) for FTLF is well below the 3 year average (19.46%), which needs to be investigated, but indicates that FTLF had better years and this may not be a problem.
| Industry Rank | Sector Rank | ||
|---|---|---|---|
| ROA | 6.14% | ||
| ROE | 16.13% | ||
| ROIC | 11.45% |
ROA(3y)14.05%
ROA(5y)24.08%
ROE(3y)21.72%
ROE(5y)34.14%
ROIC(3y)19.46%
ROIC(5y)22.35%
1.3 Margins
Looking at the Profit Margin, with a value of 9.57%, FTLF belongs to the top of the industry, outperforming 88.57% of the companies in the same industry.
FTLF's Profit Margin has been stable in the last couple of years.
Looking at the Operating Margin, with a value of 17.80%, FTLF belongs to the top of the industry, outperforming 88.57% of the companies in the same industry.
In the last couple of years the Operating Margin of FTLF has grown nicely.
With a Gross Margin value of 40.71%, FTLF is not doing good in the industry: 74.29% of the companies in the same industry are doing better.
FTLF's Gross Margin has been stable in the last couple of years.
| Industry Rank | Sector Rank | ||
|---|---|---|---|
| OM | 17.8% | ||
| PM (TTM) | 9.57% | ||
| GM | 40.71% |
OM growth 3Y-1.96%
OM growth 5Y9.7%
PM growth 3Y-10.41%
PM growth 5Y0.61%
GM growth 3Y-0.93%
GM growth 5Y1.05%
2. Health
2.1 Basic Checks
FTLF has a Return on Invested Capital (ROIC), which is well above the Cost of Capital (WACC), which means it is creating value.
FTLF has about the same amout of shares outstanding than it did 1 year ago.
The number of shares outstanding for FTLF has been increased compared to 5 years ago.
Compared to 1 year ago, FTLF has an improved debt to assets ratio.
2.2 Solvency
FTLF has an Altman-Z score of 2.73. This is not the best score and indicates that FTLF is in the grey zone with still only limited risk for bankruptcy at the moment.
FTLF has a Altman-Z score (2.73) which is in line with its industry peers.
FTLF has a debt to FCF ratio of 5.72. This is a neutral value as FTLF would need 5.72 years to pay back of all of its debts.
FTLF has a Debt to FCF ratio of 5.72. This is in the better half of the industry: FTLF outperforms 68.57% of its industry peers.
FTLF has a Debt/Equity ratio of 0.92. This is a neutral value indicating FTLF is somewhat dependend on debt financing.
The Debt to Equity ratio of FTLF (0.92) is worse than 68.57% of its industry peers.
| Industry Rank | Sector Rank | ||
|---|---|---|---|
| Debt/Equity | 0.92 | ||
| Debt/FCF | 5.72 | ||
| Altman-Z | 2.73 |
ROIC/WACC1.36
WACC8.43%
2.3 Liquidity
A Current Ratio of 1.13 indicates that FTLF should not have too much problems paying its short term obligations.
FTLF's Current ratio of 1.13 is on the low side compared to the rest of the industry. FTLF is outperformed by 71.43% of its industry peers.
A Quick Ratio of 0.46 indicates that FTLF may have some problems paying its short term obligations.
With a Quick ratio value of 0.46, FTLF is not doing good in the industry: 91.43% of the companies in the same industry are doing better.
| Industry Rank | Sector Rank | ||
|---|---|---|---|
| Current Ratio | 1.13 | ||
| Quick Ratio | 0.46 |
3. Growth
3.1 Past
The earnings per share for FTLF have decreased strongly by -19.59% in the last year.
FTLF shows a strong growth in Earnings Per Share. Measured over the last years, the EPS has been growing by 24.79% yearly.
Looking at the last year, FTLF shows a quite strong growth in Revenue. The Revenue has grown by 12.44% in the last year.
FTLF shows a strong growth in Revenue. Measured over the last years, the Revenue has been growing by 27.02% yearly.
EPS 1Y (TTM)-19.59%
EPS 3Y17.23%
EPS 5Y24.79%
EPS Q2Q%-44.19%
Revenue 1Y (TTM)12.44%
Revenue growth 3Y32.18%
Revenue growth 5Y27.02%
Sales Q2Q%46.99%
3.2 Future
Based on estimates for the next years, FTLF will show a quite strong growth in Earnings Per Share. The EPS will grow by 13.58% on average per year.
FTLF is expected to show a strong growth in Revenue. In the coming years, the Revenue will grow by 28.78% yearly.
EPS Next Y-32.48%
EPS Next 2Y6.7%
EPS Next 3Y13.58%
EPS Next 5YN/A
Revenue Next Year31.82%
Revenue Next 2Y39.95%
Revenue Next 3Y28.78%
Revenue Next 5YN/A
3.3 Evolution
Although the future EPS growth is still strong, it is not able to hold up the even more excellent growth rate of the past years.
When comparing the Revenue growth rate of the last years to the growth rate of the upcoming years, we see that the growth is stable.
4. Valuation
4.1 Price/Earnings Ratio
FTLF is valuated rather expensively with a Price/Earnings ratio of 24.71.
FTLF's Price/Earnings ratio is in line with the industry average.
FTLF is valuated at similar levels of the S&P average when we compare the Price/Earnings ratio to 26.15, which is the current average of the S&P500 Index.
With a Price/Forward Earnings ratio of 11.46, the valuation of FTLF can be described as very reasonable.
FTLF's Price/Forward Earnings ratio is a bit cheaper when compared to the industry. FTLF is cheaper than 80.00% of the companies in the same industry.
Compared to an average S&P500 Price/Forward Earnings ratio of 36.12, FTLF is valued rather cheaply.
| Industry Rank | Sector Rank | ||
|---|---|---|---|
| PE | 24.71 | ||
| Fwd PE | 11.46 |
4.2 Price Multiples
Compared to the rest of the industry, the Enterprise Value to EBITDA ratio of FTLF is on the same level as its industry peers.
FTLF's Price/Free Cash Flow is on the same level as the industry average.
| Industry Rank | Sector Rank | ||
|---|---|---|---|
| P/FCF | 21.43 | ||
| EV/EBITDA | 16.55 |
4.3 Compensation for Growth
FTLF has an outstanding profitability rating, which may justify a higher PE ratio.
FTLF's earnings are expected to grow with 13.58% in the coming years. This may justify a more expensive valuation.
PEG (NY)N/A
PEG (5Y)1
EPS Next 2Y6.7%
EPS Next 3Y13.58%
5. Dividend
5.1 Amount
No dividends for FTLF!.
| Industry Rank | Sector Rank | ||
|---|---|---|---|
| Dividend Yield | N/A |
NASDAQ:FTLF (11/26/2025, 8:00:00 PM)
18.53
+0.45 (+2.49%)
Chartmill FA Rating
GICS SectorConsumer Staples
GICS IndustryGroupHousehold & Personal Products
GICS IndustryPersonal Care Products
Earnings (Last)
Earnings (Next)
Inst Owners57.55%
Inst Owner Change4.72%
Ins Owners14.45%
Ins Owner Change0%
Market Cap174.00M
Revenue(TTM)70.56M
Net Income(TTM)6.76M
Analysts82.5
Price Target23.46 (26.61%)
Short Float %0.77%
Short Ratio3.8
Dividend
| Industry Rank | Sector Rank | ||
|---|---|---|---|
| Dividend Yield | N/A |
Yearly DividendN/A
Dividend Growth(5Y)N/A
DP0%
Div Incr Years0
Div Non Decr Years0
Ex-DateN/A
Surprises & Revisions
EPS beat(2)1
Avg EPS beat(2)-27.79%
Min EPS beat(2)-56.43%
Max EPS beat(2)0.84%
EPS beat(4)1
Avg EPS beat(4)-23%
Min EPS beat(4)-56.43%
Max EPS beat(4)0.84%
EPS beat(8)N/A
Avg EPS beat(8)N/A
EPS beat(12)N/A
Avg EPS beat(12)N/A
EPS beat(16)N/A
Avg EPS beat(16)N/A
Revenue beat(2)0
Avg Revenue beat(2)-2.63%
Min Revenue beat(2)-3.56%
Max Revenue beat(2)-1.69%
Revenue beat(4)0
Avg Revenue beat(4)-1.94%
Min Revenue beat(4)-3.56%
Max Revenue beat(4)-0.94%
Revenue beat(8)N/A
Avg Revenue beat(8)N/A
Revenue beat(12)N/A
Avg Revenue beat(12)N/A
Revenue beat(16)N/A
Avg Revenue beat(16)N/A
PT rev (1m)0%
PT rev (3m)0%
EPS NQ rev (1m)-27.12%
EPS NQ rev (3m)-11.34%
EPS NY rev (1m)0%
EPS NY rev (3m)-4.08%
Revenue NQ rev (1m)-2.59%
Revenue NQ rev (3m)79.37%
Revenue NY rev (1m)0%
Revenue NY rev (3m)28.29%
Valuation
| Industry Rank | Sector Rank | ||
|---|---|---|---|
| PE | 24.71 | ||
| Fwd PE | 11.46 | ||
| P/S | 2.47 | ||
| P/FCF | 21.43 | ||
| P/OCF | 21.34 | ||
| P/B | 4.15 | ||
| P/tB | N/A | ||
| EV/EBITDA | 16.55 |
EPS(TTM)0.75
EY4.05%
EPS(NY)1.62
Fwd EY8.72%
FCF(TTM)0.86
FCFY4.67%
OCF(TTM)0.87
OCFY4.69%
SpS7.51
BVpS4.46
TBVpS-3.1
PEG (NY)N/A
PEG (5Y)1
Graham Number8.68
Profitability
| Industry Rank | Sector Rank | ||
|---|---|---|---|
| ROA | 6.14% | ||
| ROE | 16.13% | ||
| ROCE | 16.32% | ||
| ROIC | 11.45% | ||
| ROICexc | 11.96% | ||
| ROICexgc | 112.69% | ||
| OM | 17.8% | ||
| PM (TTM) | 9.57% | ||
| GM | 40.71% | ||
| FCFM | 11.5% |
ROA(3y)14.05%
ROA(5y)24.08%
ROE(3y)21.72%
ROE(5y)34.14%
ROIC(3y)19.46%
ROIC(5y)22.35%
ROICexc(3y)31.87%
ROICexc(5y)42.3%
ROICexgc(3y)171.9%
ROICexgc(5y)127.7%
ROCE(3y)25.73%
ROCE(5y)29.54%
ROICexgc growth 3Y63.37%
ROICexgc growth 5Y35.69%
ROICexc growth 3Y-27.29%
ROICexc growth 5Y-16.59%
OM growth 3Y-1.96%
OM growth 5Y9.7%
PM growth 3Y-10.41%
PM growth 5Y0.61%
GM growth 3Y-0.93%
GM growth 5Y1.05%
F-Score3
Asset Turnover0.64
Health
| Industry Rank | Sector Rank | ||
|---|---|---|---|
| Debt/Equity | 0.92 | ||
| Debt/FCF | 5.72 | ||
| Debt/EBITDA | 3.01 | ||
| Cap/Depr | 19.79% | ||
| Cap/Sales | 0.05% | ||
| Interest Coverage | 9.18 | ||
| Cash Conversion | 63.97% | ||
| Profit Quality | 120.16% | ||
| Current Ratio | 1.13 | ||
| Quick Ratio | 0.46 | ||
| Altman-Z | 2.73 |
F-Score3
WACC8.43%
ROIC/WACC1.36
Cap/Depr(3y)N/A
Cap/Depr(5y)N/A
Cap/Sales(3y)N/A
Cap/Sales(5y)N/A
Profit Quality(3y)92.6%
Profit Quality(5y)85.08%
High Growth Momentum
Growth
EPS 1Y (TTM)-19.59%
EPS 3Y17.23%
EPS 5Y24.79%
EPS Q2Q%-44.19%
EPS Next Y-32.48%
EPS Next 2Y6.7%
EPS Next 3Y13.58%
EPS Next 5YN/A
Revenue 1Y (TTM)12.44%
Revenue growth 3Y32.18%
Revenue growth 5Y27.02%
Sales Q2Q%46.99%
Revenue Next Year31.82%
Revenue Next 2Y39.95%
Revenue Next 3Y28.78%
Revenue Next 5YN/A
EBIT growth 1Y1.42%
EBIT growth 3Y29.59%
EBIT growth 5Y39.34%
EBIT Next Year9.68%
EBIT Next 3Y26.31%
EBIT Next 5YN/A
FCF growth 1Y341.44%
FCF growth 3Y28.92%
FCF growth 5Y33.53%
OCF growth 1Y329.44%
OCF growth 3Y28.97%
OCF growth 5Y33.56%
FITLIFE BRANDS INC / FTLF FAQ
What is the ChartMill fundamental rating of FITLIFE BRANDS INC (FTLF) stock?
ChartMill assigns a fundamental rating of 6 / 10 to FTLF.
What is the valuation status of FITLIFE BRANDS INC (FTLF) stock?
ChartMill assigns a valuation rating of 4 / 10 to FITLIFE BRANDS INC (FTLF). This can be considered as Fairly Valued.
Can you provide the profitability details for FITLIFE BRANDS INC?
FITLIFE BRANDS INC (FTLF) has a profitability rating of 8 / 10.
Can you provide the expected EPS growth for FTLF stock?
The Earnings per Share (EPS) of FITLIFE BRANDS INC (FTLF) is expected to decline by -32.48% in the next year.
Is the dividend of FITLIFE BRANDS INC sustainable?
The dividend rating of FITLIFE BRANDS INC (FTLF) is 0 / 10 and the dividend payout ratio is 0%.