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BAIDU INC - SPON ADR (BIDU) Stock Fundamental Analysis

NASDAQ:BIDU - Nasdaq - US0567521085 - ADR - Currency: USD

86.93  -1.51 (-1.71%)

After market: 86.86 -0.07 (-0.08%)

Fundamental Rating

5

BIDU gets a fundamental rating of 5 out of 10. The analysis compared the fundamentals against 70 industry peers in the Interactive Media & Services industry. While BIDU has a great profitability rating, there are some minor concerns on its financial health. BIDU is valued quite cheap, while showing a decent growth score. This is a good combination!


Dividend Valuation Growth Profitability Health

7

1. Profitability

1.1 Basic Checks

In the past year BIDU was profitable.
In the past year BIDU had a positive cash flow from operations.
In the past 5 years BIDU has always been profitable.
BIDU had a positive operating cash flow in each of the past 5 years.
BIDU Yearly Net Income VS EBIT VS OCF VS FCFBIDU Yearly Net Income VS EBIT VS OCF VS FCFYearly Net Income VS EBIT VS OCF VS FCF 2015 2016 2017 2018 2019 2020 2021 2022 2023 2024 10B 20B 30B

1.2 Ratios

BIDU's Return On Assets of 5.60% is fine compared to the rest of the industry. BIDU outperforms 74.29% of its industry peers.
Looking at the Return On Equity, with a value of 9.43%, BIDU is in the better half of the industry, outperforming 80.00% of the companies in the same industry.
With a decent Return On Invested Capital value of 4.48%, BIDU is doing good in the industry, outperforming 72.86% of the companies in the same industry.
BIDU had an Average Return On Invested Capital over the past 3 years of 4.93%. This is significantly below the industry average of 12.03%.
Industry RankSector Rank
ROA 5.6%
ROE 9.43%
ROIC 4.48%
ROA(3y)4.01%
ROA(5y)4.27%
ROE(3y)6.65%
ROE(5y)7.37%
ROIC(3y)4.93%
ROIC(5y)4.52%
BIDU Yearly ROA, ROE, ROICBIDU Yearly ROA, ROE, ROICYearly ROA, ROE, ROIC 2015 2016 2017 2018 2019 2020 2021 2022 2023 2024 10 20 30 40

1.3 Margins

BIDU's Profit Margin of 18.98% is amongst the best of the industry. BIDU outperforms 87.14% of its industry peers.
In the last couple of years the Profit Margin of BIDU has grown nicely.
With a decent Operating Margin value of 15.14%, BIDU is doing good in the industry, outperforming 80.00% of the companies in the same industry.
In the last couple of years the Operating Margin of BIDU has grown nicely.
BIDU's Gross Margin of 49.06% is on the low side compared to the rest of the industry. BIDU is outperformed by 62.86% of its industry peers.
In the last couple of years the Gross Margin of BIDU has grown nicely.
Industry RankSector Rank
OM 15.14%
PM (TTM) 18.98%
GM 49.06%
OM growth 3Y23.64%
OM growth 5Y22.17%
PM growth 3Y29.94%
PM growth 5Y56.68%
GM growth 3Y-3.75%
GM growth 5Y3.95%
BIDU Yearly Profit, Operating, Gross MarginsBIDU Yearly Profit, Operating, Gross MarginsYearly Profit, Operating, Gross Margins 2015 2016 2017 2018 2019 2020 2021 2022 2023 2024 20 40 60

4

2. Health

2.1 Basic Checks

BIDU has a Return on Invested Capital (ROIC), which is below the Cost of Capital (WACC), which means it is destroying value.
BIDU has about the same amout of shares outstanding than it did 1 year ago.
BIDU has more shares outstanding than it did 5 years ago.
BIDU has a better debt/assets ratio than last year.
BIDU Yearly Shares OutstandingBIDU Yearly Shares OutstandingYearly Shares Outstanding 2015 2016 2017 2018 2019 2020 2021 2022 2023 2024 100M 200M 300M
BIDU Yearly Total Debt VS Total AssetsBIDU Yearly Total Debt VS Total AssetsYearly Total Debt VS Total Assets 2015 2016 2017 2018 2019 2020 2021 2022 2023 2024 100B 200B 300B 400B

2.2 Solvency

The Debt to FCF ratio of BIDU is 10.37, which is on the high side as it means it would take BIDU, 10.37 years of fcf income to pay off all of its debts.
BIDU has a Debt to FCF ratio (10.37) which is comparable to the rest of the industry.
BIDU has a Debt/Equity ratio of 0.31. This is a healthy value indicating a solid balance between debt and equity.
BIDU has a Debt to Equity ratio of 0.31. This is in the lower half of the industry: BIDU underperforms 60.00% of its industry peers.
Industry RankSector Rank
Debt/Equity 0.31
Debt/FCF 10.37
Altman-Z N/A
ROIC/WACC0.74
WACC6.06%
BIDU Yearly LT Debt VS Equity VS FCFBIDU Yearly LT Debt VS Equity VS FCFYearly LT Debt VS Equity VS FCF 2015 2016 2017 2018 2019 2020 2021 2022 2023 2024 50B 100B 150B 200B 250B

2.3 Liquidity

BIDU has a Current Ratio of 2.29. This indicates that BIDU is financially healthy and has no problem in meeting its short term obligations.
BIDU has a Current ratio (2.29) which is comparable to the rest of the industry.
BIDU has a Quick Ratio of 2.29. This indicates that BIDU is financially healthy and has no problem in meeting its short term obligations.
BIDU's Quick ratio of 2.29 is in line compared to the rest of the industry. BIDU outperforms 51.43% of its industry peers.
Industry RankSector Rank
Current Ratio 2.29
Quick Ratio 2.29
BIDU Yearly Current Assets VS Current LiabilitesBIDU Yearly Current Assets VS Current LiabilitesYearly Current Assets VS Current Liabilites 2015 2016 2017 2018 2019 2020 2021 2022 2023 2024 50B 100B 150B 200B

4

3. Growth

3.1 Past

BIDU shows a strong negative growth in Earnings Per Share. In the last year the EPS decreased by -11.01%.
Measured over the past years, BIDU shows a quite strong growth in Earnings Per Share. The EPS has been growing by 8.10% on average per year.
BIDU shows a decrease in Revenue. In the last year, the revenue decreased by -0.67%.
BIDU shows a small growth in Revenue. Measured over the last years, the Revenue has been growing by 4.39% yearly.
EPS 1Y (TTM)-11.01%
EPS 3Y12.5%
EPS 5Y8.1%
EPS Q2Q%-6.88%
Revenue 1Y (TTM)-0.67%
Revenue growth 3Y2.26%
Revenue growth 5Y4.39%
Sales Q2Q%2.98%

3.2 Future

BIDU is expected to show quite a strong growth in Earnings Per Share. In the coming years, the EPS will grow by 12.46% yearly.
Based on estimates for the next years, BIDU will show a small growth in Revenue. The Revenue will grow by 5.07% on average per year.
EPS Next Y-11.21%
EPS Next 2Y-0.92%
EPS Next 3Y3.9%
EPS Next 5Y12.46%
Revenue Next Year1.45%
Revenue Next 2Y3.52%
Revenue Next 3Y4.81%
Revenue Next 5Y5.07%

3.3 Evolution

When comparing the EPS growth rate of the last years to the growth rate of the upcoming years, we see that the growth is accelerating.
The Revenue growth rate is stable: in the next years the growth will be about the same than in the last years.
BIDU Yearly Revenue VS EstimatesBIDU Yearly Revenue VS EstimatesYearly Revenue VS Estimates 2014 2015 2016 2017 2018 2019 2020 2021 2022 2023 2024 2025 2026 2027 2028 2029 50B 100B 150B
BIDU Yearly EPS VS EstimatesBIDU Yearly EPS VS EstimatesYearly EPS VS Estimates 2014 2015 2016 2017 2018 2019 2020 2021 2022 2023 2024 2025 2026 2027 2028 2029 20 40 60 80 100

7

4. Valuation

4.1 Price/Earnings Ratio

The Price/Earnings ratio is 8.26, which indicates a very decent valuation of BIDU.
88.57% of the companies in the same industry are more expensive than BIDU, based on the Price/Earnings ratio.
Compared to an average S&P500 Price/Earnings ratio of 27.41, BIDU is valued rather cheaply.
With a Price/Forward Earnings ratio of 8.26, the valuation of BIDU can be described as very reasonable.
Compared to the rest of the industry, the Price/Forward Earnings ratio of BIDU indicates a rather cheap valuation: BIDU is cheaper than 90.00% of the companies listed in the same industry.
BIDU is valuated cheaply when we compare the Price/Forward Earnings ratio to 35.19, which is the current average of the S&P500 Index.
Industry RankSector Rank
PE 8.26
Fwd PE 8.26
BIDU Price Earnings VS Forward Price EarningsBIDU Price Earnings VS Forward Price Earnings ChartPrice Earnings - Forward Price Earnings PE FPE 10 20 30

4.2 Price Multiples

Compared to the rest of the industry, the Enterprise Value to EBITDA ratio of BIDU indicates a rather cheap valuation: BIDU is cheaper than 97.14% of the companies listed in the same industry.
Based on the Price/Free Cash Flow ratio, BIDU is valued a bit cheaper than the industry average as 61.43% of the companies are valued more expensively.
Industry RankSector Rank
P/FCF 24.24
EV/EBITDA 1.71
BIDU Per share dataBIDU EPS, Sales, OCF, FCF, BookValue per sharePer Share Data Per Share 20 40 60 80 100

4.3 Compensation for Growth

The decent profitability rating of BIDU may justify a higher PE ratio.
PEG (NY)N/A
PEG (5Y)1.02
EPS Next 2Y-0.92%
EPS Next 3Y3.9%

0

5. Dividend

5.1 Amount

BIDU does not give a dividend.
Industry RankSector Rank
Dividend Yield N/A

BAIDU INC - SPON ADR

NASDAQ:BIDU (7/11/2025, 8:00:02 PM)

After market: 86.86 -0.07 (-0.08%)

86.93

-1.51 (-1.71%)

Chartmill FA Rating
GICS SectorCommunication Services
GICS IndustryGroupMedia & Entertainment
GICS IndustryInteractive Media & Services
Earnings (Last)05-21 2025-05-21/bmo
Earnings (Next)08-20 2025-08-20/bmo
Inst Owners28.77%
Inst Owner Change0%
Ins Owners3.18%
Ins Owner ChangeN/A
Market Cap30.48B
Analysts76.76
Price Target108.13 (24.39%)
Short Float %17.51%
Short Ratio2.1
Dividend
Industry RankSector Rank
Dividend Yield N/A
Yearly DividendN/A
Dividend Growth(5Y)N/A
DPN/A
Div Incr Years0
Div Non Decr Years0
Ex-DateN/A
Surprises & Revisions
EPS beat(2)2
Avg EPS beat(2)34.29%
Min EPS beat(2)23.35%
Max EPS beat(2)45.24%
EPS beat(4)3
Avg EPS beat(4)18.31%
Min EPS beat(4)-7.11%
Max EPS beat(4)45.24%
EPS beat(8)7
Avg EPS beat(8)21.13%
EPS beat(12)11
Avg EPS beat(12)21.85%
EPS beat(16)15
Avg EPS beat(16)26.52%
Revenue beat(2)2
Avg Revenue beat(2)1.68%
Min Revenue beat(2)0.4%
Max Revenue beat(2)2.95%
Revenue beat(4)2
Avg Revenue beat(4)0.22%
Min Revenue beat(4)-1.6%
Max Revenue beat(4)2.95%
Revenue beat(8)3
Avg Revenue beat(8)-0.43%
Revenue beat(12)6
Avg Revenue beat(12)-0.06%
Revenue beat(16)8
Avg Revenue beat(16)-0.12%
PT rev (1m)-0.25%
PT rev (3m)-8.14%
EPS NQ rev (1m)-2.95%
EPS NQ rev (3m)-22.54%
EPS NY rev (1m)-9.27%
EPS NY rev (3m)-9.42%
Revenue NQ rev (1m)0.11%
Revenue NQ rev (3m)-2.78%
Revenue NY rev (1m)-0.12%
Revenue NY rev (3m)-1.84%
Valuation
Industry RankSector Rank
PE 8.26
Fwd PE 8.26
P/S 1.63
P/FCF 24.24
P/OCF 24.24
P/B 0.81
P/tB 1.05
EV/EBITDA 1.71
EPS(TTM)10.53
EY12.11%
EPS(NY)10.52
Fwd EY12.1%
FCF(TTM)3.59
FCFY4.13%
OCF(TTM)3.59
OCFY4.13%
SpS53.34
BVpS107.32
TBVpS83.02
PEG (NY)N/A
PEG (5Y)1.02
Profitability
Industry RankSector Rank
ROA 5.6%
ROE 9.43%
ROCE 5.38%
ROIC 4.48%
ROICexc 7.1%
ROICexgc 9.48%
OM 15.14%
PM (TTM) 18.98%
GM 49.06%
FCFM 6.72%
ROA(3y)4.01%
ROA(5y)4.27%
ROE(3y)6.65%
ROE(5y)7.37%
ROIC(3y)4.93%
ROIC(5y)4.52%
ROICexc(3y)10%
ROICexc(5y)9.89%
ROICexgc(3y)13.82%
ROICexgc(5y)14.23%
ROCE(3y)5.95%
ROCE(5y)5.43%
ROICexcg growth 3Y-1.65%
ROICexcg growth 5Y6.18%
ROICexc growth 3Y4.43%
ROICexc growth 5Y7.99%
OM growth 3Y23.64%
OM growth 5Y22.17%
PM growth 3Y29.94%
PM growth 5Y56.68%
GM growth 3Y-3.75%
GM growth 5Y3.95%
F-Score3
Asset Turnover0.3
Health
Industry RankSector Rank
Debt/Equity 0.31
Debt/FCF 10.37
Debt/EBITDA 2.03
Cap/Depr N/A
Cap/Sales N/A
Interest Coverage 250
Cash Conversion 22.08%
Profit Quality 35.43%
Current Ratio 2.29
Quick Ratio 2.29
Altman-Z N/A
F-Score3
WACC6.06%
ROIC/WACC0.74
Cap/Depr(3y)44.89%
Cap/Depr(5y)41.77%
Cap/Sales(3y)7.13%
Cap/Sales(5y)7.08%
Profit Quality(3y)146.77%
Profit Quality(5y)122.91%
High Growth Momentum
Growth
EPS 1Y (TTM)-11.01%
EPS 3Y12.5%
EPS 5Y8.1%
EPS Q2Q%-6.88%
EPS Next Y-11.21%
EPS Next 2Y-0.92%
EPS Next 3Y3.9%
EPS Next 5Y12.46%
Revenue 1Y (TTM)-0.67%
Revenue growth 3Y2.26%
Revenue growth 5Y4.39%
Sales Q2Q%2.98%
Revenue Next Year1.45%
Revenue Next 2Y3.52%
Revenue Next 3Y4.81%
Revenue Next 5Y5.07%
EBIT growth 1Y-9.24%
EBIT growth 3Y26.43%
EBIT growth 5Y27.52%
EBIT Next Year12.15%
EBIT Next 3Y12.69%
EBIT Next 5Y11.1%
FCF growth 1Y-70.09%
FCF growth 3Y13.47%
FCF growth 5Y6.8%
OCF growth 1Y-70.09%
OCF growth 3Y1.81%
OCF growth 5Y-5.69%