Comscore and ShowSeeker Partner to Bring Person-Level Data to Pilot® Platform, Advancing Local TV Campaign Precision

RESTON, Va., June 04, 2025 (GLOBE NEWSWIRE) -- Comscore (NASDAQ: SCOR), a global leader in measuring and analyzing consumer behavior, today announced an expanded partnership with ShowSeeker, the ad tech company behind Pilot®, a cloud-based campaign and order management platform. This collaboration brings Comscore’s person-level local live and DVR data into the Pilot system, enabling media buyers and sellers to evaluate and transact on audiences with unprecedented granularity.

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