Onion Global surpasses RMB110 million in GMV in the first three days of the 2022 Beauty Carnival Shopping Festival

GUANGZHOU, China, Sept. 15, 2022 /PRNewswire/ -- Onion Global Limited ("Onion Global", the "Group" or the "Company") ( NYSE: OG), a next-generation lifestyle brand platform that connects the world's fresh, fashionable, and future technology-based brands to young people in China and across Asia, today announced that it generated over RMB110 million in GMV within the first three days of its 2022 Beauty Carnival Shopping Festival. The Beauty Carnival Shopping Festival was designed around the theme of "aspiring to an ideal life" and is aimed at identifying customers' everyday needs and stimulating their aspirations for a better life. During the Beauty Carnival Shopping Festival, Onion Global has created multiple scenarios connecting products to customers in an effort to drive consumption while making the shopping experience more pleasurable. Focused on creation by all, new and fun consumption, and scenario construction, the Beauty Carnival Shopping Festival forms a complete closed-loop chain from seeding content through to driving traffic and ultimately sales conversion for brands. The eighteen-day Beauty Carnival Shopping Festival started on September 6, 2022 and will continue until September 23, 2022.

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