Wrangler® and Coors Banquet® Saddle Up for Western Apparel Line

Limited-release collection honors the spirit of the West and is celebrated with first-ever national ad painted with Coors Banquet beer

GOLDEN, Colo., Aug. 21, 2025 /PRNewswire/ -- From outfitting cowboys for generations to offering the same brewing tradition since 1873, Wrangler^® and Coors Banquet^® know firsthand what it takes to be the best in the West. Now, these two iconic brands are teaming up to create their first-ever co-collection. Introducing the Wrangler x Coors Banquet Collection, a joint salute to the brands' shared craftsmanship and grit, whether it is stitched into a pair of jeans or brewed into a signature, stubby bottle of Banquet.

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