Logo image of PRPL

PURPLE INNOVATION INC (PRPL) Stock Price, Quote, News and Overview

NASDAQ:PRPL - Nasdaq - US74640Y1064 - Common Stock - Currency: USD

1.12  +0.08 (+7.69%)

After market: 1.13 +0.01 (+0.89%)

PRPL Quote, Performance and Key Statistics

PURPLE INNOVATION INC

NASDAQ:PRPL (8/15/2025, 8:00:01 PM)

After market: 1.13 +0.01 (+0.89%)

1.12

+0.08 (+7.69%)

Sector
GICS SectorConsumer Discretionary
GICS IndustryHousehold Durables
GICS IndustryGroupConsumer Durables & Apparel
GICS SubIndustryHome Furnishings
Statistics
52 Week High1.37
52 Week Low0.56
Market Cap121.42M
Shares108.41M
Float103.18M
Yearly DividendN/A
Dividend YieldN/A
PEN/A
Fwd PEN/A
Earnings (Next)11-03 2025-11-03/amc
IPO07-30 2015-07-30


PRPL short term performance overview.The bars show the price performance of PRPL in the last week, last 2 weeks, last month, last 3 and 6 months. 1 week 2 week 1 month 3 months 6 months 20 40 60

PRPL long term performance overview.The bars show the price performance of PRPL in the last 1, 2 and 3 years. 1 year 2 years 3 years -20 -40 -60

The current stock price of PRPL is 1.12 USD. In the past month the price increased by 60.6%.

PURPLE INNOVATION INC / PRPL Daily stock chart

PRPL Competitors/Peers

The largest stocks on the US markets in the "Home Furnishings" sub-industry
Full List
Symbol
Company Name
TA
FA
PE
Market Cap
SGI SOMNIGROUP INTERNATIONAL INC 32.82 16.70B
MHK MOHAWK INDUSTRIES INC 14.01 7.96B
LZB LA-Z-BOY INC 13.19 1.59B
LEG LEGGETT & PLATT INC 8.76 1.27B
ETD ETHAN ALLEN INTERIORS INC 14.65 759.85M
LOVE LOVESAC CO/THE 27.76 282.71M
FLXS FLEXSTEEL INDS 10.39 185.56M
BSET BASSETT FURNITURE INDS 56.72 142.95M
HOFT HOOKER FURNISHINGS CORP N/A 106.79M
LIVE LIVE VENTURES INC 4.16 55.50M
NTZ NATUZZI SPA-SP ADR N/A 30.07M
NVFY NOVA LIFESTYLE INC N/A 24.27M

About PRPL

Company Profile

PRPL logo image Purple Innovation, Inc. engages in the design and manufacture of comfort technology products. The company is headquartered in Lehi, Utah and currently employs 1,200 full-time employees. The company went IPO on 2015-07-30. The firm offers a variety of branded and premium comfort products, including mattresses, pillows, cushions, bases, sheets and others. The company develops its products, through its proprietary gel technology, Hyper-Elastic Polymer. The company has three mattress collections: Essentials, including the New Day, The Purple Mattress and The Purple Plus; Premium, including Restore, RestorePlus and RestorePremier, and Luxe, including Rejuvenate, RejuvenatePlus and RejuvenatePremier. The company sells eight pillow models: The Purple Harmony Pillow, the Purple Freeform Pillow, the Purple DreamLayer Pillow, the Purple Harmony Anywhere Pillow, the Purple Pillow, the Purple Twin Cloud Pillow, the Purple Cloud Pillow and the Kids Pillow. The company sells two types of sheets and pillowcases: Softstretch and Complete Comfort. Its Purple PerfectStay Duvet cover offers a patent-pending lay-and-zip design. The company has two types of bases: The Purple Premium and Purple Premium Plus smart.

Company Info

PURPLE INNOVATION INC

4100 N. Chapel Ridge Rd, Suite 200

Lehi UTAH 84043 US

CEO: Joseph B. Megibow

Employees: 1700

PRPL Company Website

PRPL Investor Relations

Phone: 18017562600

PURPLE INNOVATION INC / PRPL FAQ

What is the stock price of PURPLE INNOVATION INC today?

The current stock price of PRPL is 1.12 USD. The price increased by 7.69% in the last trading session.


What is the ticker symbol for PURPLE INNOVATION INC stock?

The exchange symbol of PURPLE INNOVATION INC is PRPL and it is listed on the Nasdaq exchange.


On which exchange is PRPL stock listed?

PRPL stock is listed on the Nasdaq exchange.


What is the price forecast or stock price prediction for PURPLE INNOVATION INC stock?

11 analysts have analysed PRPL and the average price target is 3.37 USD. This implies a price increase of 200.54% is expected in the next year compared to the current price of 1.12. Check the PURPLE INNOVATION INC stock analysts ratings, price target forecast and up-and down grades for more detailed information.


What is PURPLE INNOVATION INC worth?

PURPLE INNOVATION INC (PRPL) has a market capitalization of 121.42M USD. This makes PRPL a Micro Cap stock.


How many employees does PURPLE INNOVATION INC have?

PURPLE INNOVATION INC (PRPL) currently has 1700 employees.


What are the support and resistance levels for PURPLE INNOVATION INC (PRPL) stock?

PURPLE INNOVATION INC (PRPL) has a support level at 0.81. Check the full technical report for a detailed analysis of PRPL support and resistance levels.


Is PURPLE INNOVATION INC (PRPL) expected to grow?

The Revenue of PURPLE INNOVATION INC (PRPL) is expected to decline by -4.36% in the next year. Check the estimates tab for more information on the PRPL EPS, Sales, EBIT and EBITDA future analyst estimates.


Should I buy PURPLE INNOVATION INC (PRPL) stock?

There is no straightforward answer here. It depends on your investment strategy as different types of investors will look at different aspects. In any case it is important to make an informed decision and these pages can help you forming an opinion:


Does PURPLE INNOVATION INC (PRPL) stock pay dividends?

PRPL does not pay a dividend.


When does PURPLE INNOVATION INC (PRPL) report earnings?

PURPLE INNOVATION INC (PRPL) will report earnings on 2025-11-03, after the market close.


What is the Price/Earnings (PE) ratio of PURPLE INNOVATION INC (PRPL)?

PURPLE INNOVATION INC (PRPL) does not have a PE ratio as the earnings reported over the last twelve months were negative (-0.37).


What is the Short Interest ratio of PURPLE INNOVATION INC (PRPL) stock?

The outstanding short interest for PURPLE INNOVATION INC (PRPL) is 2.03% of its float. Check the ownership tab for more information on the PRPL short interest.


PRPL Technical Analysis

ChartMill assigns a technical rating of 7 / 10 to PRPL. When comparing the yearly performance of all stocks, PRPL is one of the better performing stocks in the market, outperforming 74.09% of all stocks.


Chartmill TA Rating
Chartmill Setup Rating

PRPL Fundamental Analysis

ChartMill assigns a fundamental rating of 1 / 10 to PRPL. PRPL has a bad profitability rating. Also its financial health evaluation is rather negative.


Chartmill FA Analysis
Valuation
Growth
Profitability
Health
Dividend

PRPL Financial Highlights

Over the last trailing twelve months PRPL reported a non-GAAP Earnings per Share(EPS) of -0.37. The EPS increased by 43.08% compared to the year before.


Industry RankSector Rank
PM (TTM) N/A
ROA -27.71%
ROE N/A
Debt/Equity N/A
Chartmill High Growth Momentum
EPS Q2Q%15.38%
Sales Q2Q%-12.61%
EPS 1Y (TTM)43.08%
Revenue 1Y (TTM)-13.19%

PRPL Ownership and Analysts

ChartMill assigns a Buy % Consensus number of 76% to PRPL. The Buy consensus is the average rating of analysts ratings from 11 analysts.

For the next year, analysts expect an EPS growth of 30.99% and a revenue growth -4.36% for PRPL


Ownership
Inst Owners69.73%
Ins Owners4.63%
Short Float %2.03%
Short Ratio3.11
Analysts
Analysts76.36
Price Target3.37 (200.89%)
EPS Next Y30.99%
Revenue Next Year-4.36%