PURPLE INNOVATION INC (PRPL) Stock Price & Overview

NASDAQ:PRPL • US74640Y1064

Current stock price

0.6981 USD
+0.02 (+2.65%)
At close:
0.6981 USD
0 (0%)
After Hours:

The current stock price of PRPL is 0.6981 USD. Today PRPL is up by 2.65%. In the past month the price decreased by -0.03%. In the past year, price decreased by -20.25%.

PRPL Key Statistics

52-Week Range0.56 - 1.26
Current PRPL stock price positioned within its 52-week range.
1-Month Range0.62 - 0.7318
Current PRPL stock price positioned within its 1-month range.
Market Cap
75.681M
P/E
N/A
Fwd P/E
N/A
EPS (TTM)
-0.37
Dividend Yield
N/A

PRPL Stock Performance

Today
+2.65%
1 Week
-4.07%
1 Month
-0.03%
3 Months
-6.42%
Longer-term
6 Months -32.88%
1 Year -20.25%
2 Years -59.88%
3 Years -73.56%
5 Years -97.79%
10 Years N/A

PRPL Stock Chart

PURPLE INNOVATION INC / PRPL Daily stock chart

PRPL Technical Analysis

ChartMill assigns a technical rating of 0 / 10 to PRPL. When comparing the yearly performance of all stocks, PRPL is a bad performer in the overall market: 80.08% of all stocks are doing better.


Chartmill TA Rating
Chartmill Setup Rating

PRPL Fundamental Analysis

ChartMill assigns a fundamental rating of 1 / 10 to PRPL. PRPL has a bad profitability rating. Also its financial health evaluation is rather negative.


Chartmill FA Analysis
Valuation
Growth
Profitability
Health
Dividend

PRPL Earnings

On March 12, 2026 PRPL reported an EPS of -0.08 and a revenue of 118.77M. The company beat EPS expectations (12.85% surprise) and missed revenue expectations (-5.49% surprise).

Next Earnings DateMay 4, 2026
Last Earnings DateMar 12, 2026
PeriodQ3 / 2025
EPS Reported-$0.08
Revenue Reported118.766M
EPS Surprise 12.85%
Revenue Surprise -5.49%

PRPL Forecast & Estimates

11 analysts have analysed PRPL and the average price target is 3.37 USD. This implies a price increase of 382.17% is expected in the next year compared to the current price of 0.6981.

For the next year, analysts expect an EPS growth of 25.78% and a revenue growth -4.19% for PRPL


Analysts
Analysts76.36
Price Target3.37 (382.74%)
EPS Next Y25.78%
Revenue Next Year-4.19%

PRPL Groups

Sector & Classification

Sub-Industry
Home Furnishings
Index Membership

PRPL Financial Highlights

Over the last trailing twelve months PRPL reported a non-GAAP Earnings per Share(EPS) of -0.37. The EPS increased by 32.73% compared to the year before.


Income Statements
Revenue(TTM)457.01M
Net Income(TTM)-56.68M
Industry RankSector Rank
PM (TTM) N/A
ROA -18.76%
ROE N/A
Debt/Equity N/A
Chartmill High Growth Momentum
EPS Q2Q%0%
Sales Q2Q%0.14%
EPS 1Y (TTM)32.73%
Revenue 1Y (TTM)-9.47%

PRPL Ownership

Ownership
Inst Owners59.55%
Shares108.41M
Float103.18M
Ins Owners4.63%
Short Float %1.65%
Short Ratio6.26

PRPL Competitors/Peers

The largest stocks on the US markets in the "Home Furnishings" sub-industry
Full List
SymbolCompany NameTechnical RatingFundamental RatingFPEMarket Cap
SGI SOMNIGROUP INTERNATIONAL INC23.2316.217B
MHK MOHAWK INDUSTRIES INC10.746.367B
LEG LEGGETT & PLATT INC9.271.402B
LZB LA-Z-BOY INC111.375B
ETD ETHAN ALLEN INTERIORS INC12.64564.735M
XWIN XMAX INC N/A267.034M
FLXS FLEXSTEEL INDS10.53242.944M
LOVE LOVESAC CO/THE13.91160.674M
HOFT HOOKER FURNISHINGS CORP13.27138.2M
BSET BASSETT FURNITURE INDS13.53124.3M
LIVE LIVE VENTURES INC1.2532.665M

About PRPL

Company Profile

PRPL logo image Purple Innovation, Inc. engages in the design and manufacture of comfort technology products. The company is headquartered in Lehi, Utah and currently employs 1,200 full-time employees. The company went IPO on 2015-07-30. The firm offers a variety of branded and premium comfort products, including mattresses, pillows, cushions, bases, sheets and more. The company develops its products through its Hyper-Elastic Polymer gel technology. Its product portfolio includes Mattresses, Pillows, Sheets, Waterproof Mattress Protector, Bases, and Seat Cushions. Its Gelflex Grid technology is used in all Purple mattresses. The company sells eight pillow models, all designed to deliver various sleep preferences and needs. The models include the Purple Harmony Pillow, the Purple Freeform Pillow, the Purple DreamLayer Pillow, the Purple Harmony Anywhere Pillow, the Purple Pillow, the Purple Twin Cloud Pillow, the Purple Cloud Pillow and the Kids Pillow. Its Purple SoftStretch sheets are designed to maximize the functionality of its mattresses and pillows. Its Purple Waterproof Mattress Protector mattress is designed to optimize the functionality of the Gelflex Grid in its mattress.

Company Info

IPO: 2015-07-30

PURPLE INNOVATION INC

4100 N. Chapel Ridge Rd, Suite 200

Lehi UTAH 84043 US

CEO: Joseph B. Megibow

Employees: 1200

PRPL Company Website

PRPL Investor Relations

Phone: 18017562600

PURPLE INNOVATION INC / PRPL FAQ

What does PURPLE INNOVATION INC do?

Purple Innovation, Inc. engages in the design and manufacture of comfort technology products. The company is headquartered in Lehi, Utah and currently employs 1,200 full-time employees. The company went IPO on 2015-07-30. The firm offers a variety of branded and premium comfort products, including mattresses, pillows, cushions, bases, sheets and more. The company develops its products through its Hyper-Elastic Polymer gel technology. Its product portfolio includes Mattresses, Pillows, Sheets, Waterproof Mattress Protector, Bases, and Seat Cushions. Its Gelflex Grid technology is used in all Purple mattresses. The company sells eight pillow models, all designed to deliver various sleep preferences and needs. The models include the Purple Harmony Pillow, the Purple Freeform Pillow, the Purple DreamLayer Pillow, the Purple Harmony Anywhere Pillow, the Purple Pillow, the Purple Twin Cloud Pillow, the Purple Cloud Pillow and the Kids Pillow. Its Purple SoftStretch sheets are designed to maximize the functionality of its mattresses and pillows. Its Purple Waterproof Mattress Protector mattress is designed to optimize the functionality of the Gelflex Grid in its mattress.


Can you provide the latest stock price for PURPLE INNOVATION INC?

The current stock price of PRPL is 0.6981 USD. The price increased by 2.65% in the last trading session.


Does PRPL stock pay dividends?

PRPL does not pay a dividend.


What is the ChartMill rating of PURPLE INNOVATION INC stock?

PRPL has a ChartMill Technical rating of 0 out of 10 and a ChartMill Fundamental rating of 1 out of 10.


What do analysts say about PURPLE INNOVATION INC (PRPL) stock?

11 analysts have analysed PRPL and the average price target is 3.37 USD. This implies a price increase of 382.17% is expected in the next year compared to the current price of 0.6981.


What is the employee count for PRPL stock?

PURPLE INNOVATION INC (PRPL) currently has 1200 employees.


What is the next earnings date for PRPL stock?

PURPLE INNOVATION INC (PRPL) will report earnings on 2026-05-04.