BREAD FINANCIAL HOLDINGS INC (BFH)

US0185811082 - Common Stock

36.65  +1.12 (+3.15%)

After market: 36.65 0 (0%)

Buy % Consensus

56

ChartMill assigns a Buy % Consensus number of 56% to BFH. The Buy consensus is the weighted average rating of the current analysts ratings.

Analysts have set a mean price target forecast of 36.64. This target is -0.04% below the current price.
BFH was analyzed by 24 analysts. The buy percentage consensus is at 56. So analysts seem to be rather neutral about BFH.
In the previous month the buy percentage consensus was at a similar level.
BFH was analyzed by 24 analysts, which is quite many. So the average rating should be quite meaningful.

Price Target & Forecast

Price Low Median Mean High 36.6526.2637.2336.6450.40 - -28.35% 1.58% -0.04% 37.52%
Up and Down Grades
Date Firm Action Rating
2024-04-09 Barclays Maintains Underweight -> Underweight
2024-04-04 Wolfe Research Upgrade Peer Perform -> Outperform
2024-01-29 BMO Capital Maintains Market Perform -> Market Perform
2024-01-26 Oppenheimer Upgrade Perform -> Outperform
2024-01-26 RBC Capital Reiterate Sector Perform -> Sector Perform
2024-01-26 Barclays Maintains Underweight -> Underweight
2024-01-26 JP Morgan Maintains Neutral -> Neutral
2024-01-10 BMO Capital Initiate Market Perform
2023-12-18 JP Morgan Downgrade Overweight -> Neutral
2023-12-18 Goldman Sachs Maintains Sell -> Sell
2023-12-13 Morgan Stanley Downgrade Equal-Weight -> Underweight
2023-11-16 Morgan Stanley Maintains Equal-Weight -> Equal-Weight
2023-11-15 Barclays Initiate Underweight
2023-11-01 TD Cowen Initiate Market Perform
2023-10-27 Morgan Stanley Maintains Equal-Weight -> Equal-Weight
2023-10-05 B of A Securities Downgrade Buy -> Neutral
2023-10-03 Goldman Sachs Maintains Sell -> Sell
2023-10-03 Morgan Stanley Maintains Equal-Weight -> Equal-Weight
2023-10-02 Goldman Sachs Downgrade Neutral -> Sell
2023-09-05 RBC Capital Downgrade Outperform -> Sector Perform
2023-09-05 Raymond James Downgrade Outperform -> Sector Perform
2023-08-22 JP Morgan Maintains Overweight -> Overweight
2023-07-28 RBC Capital Maintains Outperform -> Outperform
2023-07-13 Morgan Stanley Maintains Equal-Weight -> Equal-Weight
2023-06-23 Morgan Stanley Reiterate Equal-Weight -> Equal-Weight
2023-05-01 Goldman Sachs Maintains Neutral
2023-04-28 Goldman Sachs Maintains Neutral
2023-04-11 Keefe, Bruyette & Woods Maintains Market Perform
2023-04-05 Goldman Sachs Maintains Neutral
2023-04-05 Morgan Stanley Maintains Equal-Weight