The nationwide retail and social campaign will honor the multifaceted identities of women beyond the title of Mom
NEW YORK, April 17, 2026 /PRNewswire/ -- This Mother's Day, L'Oréal Paris is partnering with Ulta Beauty on a new nationwide retail and social campaign celebrating the multifaceted identities of mothers, "Mother &_____". Rolling out across more than 700 Ulta Beauty stores and digital platforms, the campaign invites women to recognize and embrace the many titles they hold beyond the title of 'Mom'.
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