Spending and Saving Better in the New Year: Americans will spend an average of $4,700 to achieve their New Year's Resolutions

RALEIGH, N.C., Dec. 4, 2025 /PRNewswire/ -- Self-improvement is a priority for many Americans as 2026 approaches — and they're willing to invest in it. 42% of Americans plan to set New Year's resolutions in 2026, and they expect to spend an average of $4,700 to achieve their goals, according to data from CIT Bank's 2026 New Year's Resolution Saving and Spending Survey conducted by Harris Poll¹. Money is top of mind for many Americans. Of those who plan to make resolutions, 55% are committed to financial resolutions such as budgeting, saving, investing, paying off debt, or building credit.

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